Los Angeles - August 2007
1. Hollywood magazine covers
2. Book cover
3. Magazine article on the book
4. Pan of two authors in article
5. Magazine article on Kym Douglas and her success
6. Book review in magazine
7. Household beauty products grouping
8. Newspaper articles on the book
9. SOUNDBITE (English) Kym Douglas, Author of The Black Book of Hollywood Beauty Secrets
" To everyone's surprise, it just skyrocketed so the publisher Viking Penguin Plume called and said they'd like another book, The Black Book of Hollywood Diet Secrets was born and it comes out within the year. Then I was approached by a few production companies here in Hollywood and they want to turn it in a television show. A pyjama company called me and we have a new pyjama line out, a black sexy satin pyjama, a perfume line called me, a makeup line called me and I'm doing the speaking circuit."
10. Wide of Kym with her assistant
11. Magazine article on the book
12. Story on Kym Douglas and her success
Los Angeles - Oscars makeup preview 2006
13. Make-up artist does Model's face
14. Close of Model getting make-up done.
15. Make-up artist puts final touches on models make-up
Los Angeles - August 2007
16. SOUNDBITE (English) Kym Douglas, Author of The Black Book of Hollywood Beauty Secrets
" It's been selling at all of the top book chains form Barnes and noble to Borders but here's where that I really knew that it had hit. When the book came out in pre orders on Amazon, we started very high in the beauty and fashion ranking on Amazon, the minute I went on Ellen, the book went up to number one and stayed there for about three to four weeks, then after three weeks it went down a little bit, then I'd go on The View then it would go right back up to number one then it would go down a little bit, I'd go on GoodDay LA so every time a little lull then right back up with a hit."
16. Wide Kym Douglas on her phone planning event.
17 UPSOUND (English) Kym Douglas, Author of The Black Book of Hollywood Beauty Secrets
" And then they will be carrying the book and its all going to be very colour co-ordinated and then so lipstick and the perfume and that will be great"
17. Magazine cover
18. Beauty books on bookstore shelf
19. Promo ad for public speaker Kym Douglas
20. Set up of John Livesay, author, The 7 Most Powerful Selling Secrets
21. SOUNDBITE (English) John Livesay, Author, The 7 Most Powerful Selling Secrets
"When they see her on television joking around with Ellen, making beauty fun and accessible, that's what people are buying the book for because she has the border between the aloofness of beauty where people are usually think about with celebrities and made it accessible for everybody to enjoy."
22. Magazine article on John Livesay
23. Various magazine articles on John Livesay
24. SOUNDBITE (English) John Livesay, Author, The 7 Most Powerful Selling Secrets
" You have to have something in your book that makes your book unique and that people are going to want to buy it now. For example when I wrote my book "The 7 Most Powerful Selling Secrets" Enron was going on and all that scandal so I said that people are looking for a new way now to sell effectively and the other thing you have to do is be willing to market your book yourself over and above what the publisher will do, so to speak in small bookstores, you do radio interviews, you're willing to travel, you're willing to put yourself out there and market your book and come up with unique press worthy ideas that people can respond to."
25. Set up of Jeannie Cantor, Makeup artist, Los Angeles
26. Over the shoulder of make up artist
27. Wide of makeup artist applying makeup on client
28. SOUNDBITE (English) Jeannie Cantor, Makeup Artist, Los Angeles
" I really do think that this book is a phenomenal resource. I think that everyone is so into what all the
stars are doing but this is like their little secrets that they have. When you were a kid you always wanted to know the secret."
29. Then and Now magazine shot of Jennifer Aniston
30. Then and Now magazine shot of Catherine Zeta Jones
31. Close of Jessica Biel magazine picture
32. Teri Hatcher magazine picture
33. SOUNDBITE (English) Kym Douglas, Author, The Black Book of Hollywood Beauty Secrets
" The celebrities I found were very willing to come forward because I wasn't asking them anything about their love life any of their drug problems. I was asking them about how they look so good and how we could translate that to women in middle America that don't have the finances but also want to build their self esteem by looking a little better and going on to maybe change the world."
34. Pan wide Barnes and Noble bookstore
35. Books on shelf in store
36. Woman reading book
37. Wide bookstore
LEAD IN:
A new book has taken America by storm. It's being sold and talked about all over the country. It's made massive waves in publishing and its even spawning a cottage industry.
So what has got the country buzzing? A little thing called The Black Book of Hollywood Beauty Secrets.
Top celebrities and their beauty gurus have revealed their tricks of the trade to author Kym Douglas, meaning average women could now look as good as the stars.
Ever wonder about the beauty secrets of the stars?
What exactly do they use to look that good?
A-list celebrities and their makeup artists reveal their tips in The Black Book of Hollywood Beauty Secrets by celebrity Journalists and fashion and beauty experts Kym Douglas and Cindy Pearlman.
The pair have reported on Hollywood and celebrities for years. With the faces of many of the celebrities they covered plastered on the front of magazines , the pair realised that they could use what they learned about the A-list beauty habits to help women across the country with their own make-up and beauty problems.
They wrote a book. Kym Douglas and Cindy Pearlman have provided beauty tips that cost under five US Dollars.
They advocate using general household products for star quality beauty. Tips like using a mixture of milk and water to refresh and hydrate skin have made the book a phenomenon before it has even hit the shelves, thanks in part to the TV appearances Kym Douglas has been making.
Jeannie Canto, a Los Angeles Makeup Artist, says she thinks the book is a good resource.
Kym Douglas says there is such a demand for Hollywood secrets she has been asked to write even more books.
With her new fashion line and the lecture circuit Kym Douglas can expect to be busy for a long time. She has also been asked to spill more Hollywood secrets - this time a Lifestyle and Hollywood Teen secrets expose.
John Livesay, the author of The 7 Most Powerful Selling Secrets, says it is no surprise the book is doing well.
The book was released Dec 2006 so it is less than 10 months old. Which is phenomenal success
and numbers, according to sources within the publishing world for a first time writer, with a
"Beauty " book not, a "Fiction" book, it is great numbers. I hear first time authors in the "beauty,
fashion, fitness" arenas, selling just 25,000 is considered a successful one.
The 75 thousand copies sold is what my publisher says it will be up to the current date which I
got from her in late aug, she said it would still hold till the end of the year. UPDATE: The Black Book of Hollywood Diet Secrets is already in pre-sales on amazon. just
happened. will be in stores in december 18. very fast.
1 year to the day that the first book was released.
We have a 3rd one already in the works, contracted for "The Black Book of Hollywood Pregnancy
and Mom Secrets", slated to be released a year later (2008).
The make up and PJ line are doing great.
And don't forget the co hosting of the nationally syndicated radio show with Jim Brickman tilted
"Your Week End" that is still going strong. The book was released Dec 2006 so it is less than 10 months old. Which is phenomenal success
and numbers, according to sources within the publishing world for a first time writer, with a
"Beauty " book not, a "Fiction" book, it is great numbers. I hear first time authors in the "beauty,
fashion, fitness" arenas, selling just 25,000 is considered a successful one.
The 75 thousand copies sold is what my publisher says it will be up to the current date which I
got from her in late aug, she said it would still hold till the end of the year. UPDATE: The Black Book of Hollywood Diet Secrets is already in pre-sales on amazon. just
happened. will be in stores in december 18. very fast.
1 year to the day that the first book was released.
We have a 3rd one already in the works, contracted for "The Black Book of Hollywood Pregnancy
and Mom Secrets", slated to be released a year later (2008).
The make up and PJ line are doing great.
And don't forget the co hosting of the nationally syndicated radio show with Jim Brickman tilted
"Your Week End" that is still going strong.