Israeli drink maker SodaStream International Ltd. will relocate a factory next year that activists criticised for being in an Israeli settlement in the West Bank, a representative said on Wednesday.
Nirit Hurwitz said that the decision to move the facility to Lehavim in Israel's southern Negev region is for commercial reasons and is not connected to pressure from Palestinian activists who had boycotted the company because of its location.
Activists launched a campaign boycotting the company because of the factory being in an Israeli settlement in the West Bank, a territory captured by Israel in 1967 that's claimed by the Palestinians.
Hurwitz said the new location received a 20 million US dollars grant from the Israeli government.
The Palestinian boycott campaign welcomed the announced move, saying its boycott caused retailers to drop SodaStream.
SodaStream said it employs hundreds of Palestinians and gives them the same benefits as Israeli workers.