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(HZ) Chile Snails
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El Pirque, Maipo Valley, 30km south of Santiago
1. Various of snail farm
2. Elizabeth Simon, Alternative Soap Maker, coming through door
3. Close up of snail
4. Various of Simon squeezing out snail secretions
5. SOUNDBITE: (Spanish) Elizabeth Simon, Alternative Soap Maker:
"The snails came to us, not us to them. There is a plague of snails, especially in this region of Chile which is an agricultural area, and so many snails end up being killed. That''s why I became interested in farming snails."
6. Various of Elizabeth making soap
7. Close up of stirring
8. Side shot of soap preparation
9. Snails secretions being added to mixture
10. Close up of soap bar being cut into pieces
11. Various of Elizabeth cutting soap
Santiago
12. Wide shot of workers unloading snail boxes at "Elicina", snails cream headquarters
13. Zoom-in to worker piling up boxes
14. Various of worker picking snails
15. Top shot of snails in box
16. Close up of snail on top of a glass
17. Close up of snail
18. Set up shot of Fernando Bascunan Dockendorff, Elicina General Manager
19. Tilt up from Bascunan''s hands on computer to his face
20. SOUNDBITE: (Spanish) Fernando Bascunan Dockendorff, Elicina General Manager:
"The discovery of the cream emerged due to a reaction our skin showed after getting in contact with snails on a snails farm we had at the beginning of the 1980''s."
21. Zoom in to snails on cream tubs
22. Close up of snail
23. Pan from one snail to another
24. Zoom in to photo of child''s hand after being burnt, tilt down to hand after having used snails cream
26. SOUNDBITE: (English) Paula Bascunan, Elicina Marketing Director:
"Elicina is a natural cream. It''s made by 80 per cent of the extract of the snail and 20 per cent excipients (an inert substance used as a diluent or vehicle for a drug). Elicina is a cream that is useful in cases of burns, minor cuts, stretch marks, acne, keloids (a red, raised formation of fibrous scar tissue caused by excessive tissue repair in response to trauma or surgical incision), etc. - actually what it does is regenerate skin."
27. Set up shot of Doctor Isabel Benavides Yanulaque, Dermatologist
28. SOUNDBITE: (Spanish) Doctor Isabel Benavides Yanulaque, Dermatologist:
"Fundamentally, it seems that the snail''s cream works most effectively on scars, light inflammations or light acne, stains, and scars left after burns. I have seen some results, nothing too dramatic - I mean, nothing superior to other products, but I do think the cream has positive effects."
29. Set up shot of Andrea Nunez, cream user
30. SOUNDBITE: (Spanish) Andrea Nunez, Cream User:
"I have been using the cream for more than a year. I started using it because I am very freckly, but the freckles had grown into stains, big stains on my cheeks, and I felt very uncomfortable because the skin got darker. That''s why I started using the cream. There were no immediate effects but after six months, I have started seeing results. Today I still have freckles, but they are freckles - not stains."
31. Zoom into Nunez'' face and skin
32. Various of Nunez putting cream on her face
SUGGESTED LEAD IN
Snails - by some regarded as edible delicacies - by most, however, as garden pests.
Except in Chile, where it was discovered that snails - or their secretions - have special qualities that can heal and rejuvenate skin.
SUGGESTED VOICE OVER:
Some of Chile''s world famous wines are produced here in the fertile Maipo Valley near Santiago.
But it''s also got some more intriguing raw materials on the market.
This is a snail farm and behind this black netting, thousands of snails are being bred for their healing properties.
It may not be the prettiest picture, but the secret is in their slime.
Elizabeth Simon''s product works on a simple logic - if snails can regenerate their own shells then why shouldn''t they do the same to our skin?
SOUNDBITE: (Spanish)
"The snails came to us, not us to them. There is a plague of snails, especially in this region of Chile which is an agricultural area, and so many snails end up being killed. That''s why I became interested in farming snails."
SUPERCAPTION: Elizabeth Simon, Snail Farmer and Soap Maker
Elizabeth extracts and collects the mucus every day in order to make increasingly popular skin products.
What makes the regeneration of skin possible, is an organic hydrogel which can absorb a great quantity of water.
Slime helps preventing the loss of water - in other words, it can rehydrate skin.
The soap making process is simple but time-consuming.
Here she mixes the snail mucus with coconut oil and bee''s wax.
The liquid is left to solidify.
Fifteen days later, the result is a block which is cut up and sold to a growing number of customers.
This isn''t the only snail farm in Chile which is used for skin products.
The snail trail began in 1980 when the Chilean Bascunan family began breeding snails for exports to the French food market.
The business venture didn''t work out - but during this time, the snail traders noticed that minor cuts from snail cages healed quickly without leaving infections or scars.
They also noticed unusual softness of their hands.
SOUNDBITE: (Spanish)
"The discovery of the cream emerged due to a reaction our skin showed after getting in contact with snails on a snails farm we had at the beginning of the 1980''s."
SUPERCAPTION: Fernando Bascunan Dockendorff, Elicina General Manager
Bascunan''s son, Dr. Fernando Bascunan, who was studying medicine at that time, conducted a scientific study of the Chilean snail and came up with a homemade cream.
Fifteen years later in the Chilean market, the cream - called Elicina - was launched.
Around 9,000 snails are kept at the snails farm in the centre of Santiago.
They''re kept under the conditions of humidity, temperature, hygiene, and nutrition, similar to their natural environment.
No chemicals are used in their diet and they are not killed in the process.
After extracting the snail serum, it''s sent to the Cosmetic Pharmaceutical Laboratory which conducts microbiological and bacteriological tests required by the Chilean Health Authorities.
The laboratory mixes the extract and the final product passes through quality control tests, it is bottled, packed and distributed - not only for cosmetic purposes - burn victims have also been using the cream.
SOUNDBITE: (English)
"Elicina is a natural cream. It''s made by 80 per cent of the extract of the snail and 20 per cent excipients (an inert substance used as a diluent or vehicle for a drug). Elicina is a cream that is useful in cases of burns, minor cuts, stretch marks, acne, keloids (a red, raised formation of fibrous scar tissue caused by excessive tissue repair in response to trauma or surgical incision), etc. - actually what it does is regenerate skin."
SUPERCAPTION: Paula Bascunan, Elicina Marketing Director
Some experts say there appear to be positive effects.
SOUNDBITE: (Spanish)
"Fundamentally, it seems that the snail''s cream works most effectively on scars, light inflammations or light acne and for stains and for the scars left after burns. I have seen some results, nothing too dramatic - I mean, nothing superior to other products, but I do think the cream has positive effects."
SUPERCAPTION: Doctor Isabel Benavides Yanulaque, Dermatologist
Andrea Nunez has been using the cream for more than a year and swears by it.
SOUNDBITE: (Spanish)
"I''ve been using the cream for more than a year. I started using it because I am very freckly, but the freckles had grown into stains, big stains on my cheeks, and I feel uncomfortable because the skin gets darker. So I started using the cream. The effects weren''t immediate but after six months I started seeing the results. Today I clearly have freckles, but they are freckles - not stains."
SUPERPCATION: Andrea Nunez, cream user
Its seems snail cream is set to leave a trail of loyal customers.
Keyword- wacky
SHOTLIST:
El Pirque, Maipo Valley, 30km south of Santiago
1. Various of snail farm
2. Elizabeth Simon, Alternative Soap Maker, coming through door
3. Close up of snail
4. Various of Simon squeezing out snail secretions
5. SOUNDBITE: (Spanish) Elizabeth Simon, Alternative Soap Maker:
"The snails came to us, not us to them. There is a plague of snails, especially in this region of Chile which is an agricultural area, and so many snails end up being killed. That''s why I became interested in farming snails."
6. Various of Elizabeth making soap
7. Close up of stirring
8. Side shot of soap preparation
9. Snails secretions being added to mixture
10. Close up of soap bar being cut into pieces
11. Various of Elizabeth cutting soap
Santiago
12. Wide shot of workers unloading snail boxes at "Elicina", snails cream headquarters
13. Zoom-in to worker piling up boxes
14. Various of worker picking snails
15. Top shot of snails in box
16. Close up of snail on top of a glass
17. Close up of snail
18. Set up shot of Fernando Bascunan Dockendorff, Elicina General Manager
19. Tilt up from Bascunan''s hands on computer to his face
20. SOUNDBITE: (Spanish) Fernando Bascunan Dockendorff, Elicina General Manager:
"The discovery of the cream emerged due to a reaction our skin showed after getting in contact with snails on a snails farm we had at the beginning of the 1980''s."
21. Zoom in to snails on cream tubs
22. Close up of snail
23. Pan from one snail to another
24. Zoom in to photo of child''s hand after being burnt, tilt down to hand after having used snails cream
26. SOUNDBITE: (English) Paula Bascunan, Elicina Marketing Director:
"Elicina is a natural cream. It''s made by 80 per cent of the extract of the snail and 20 per cent excipients (an inert substance used as a diluent or vehicle for a drug). Elicina is a cream that is useful in cases of burns, minor cuts, stretch marks, acne, keloids (a red, raised formation of fibrous scar tissue caused by excessive tissue repair in response to trauma or surgical incision), etc. - actually what it does is regenerate skin."
27. Set up shot of Doctor Isabel Benavides Yanulaque, Dermatologist
28. SOUNDBITE: (Spanish) Doctor Isabel Benavides Yanulaque, Dermatologist:
"Fundamentally, it seems that the snail''s cream works most effectively on scars, light inflammations or light acne, stains, and scars left after burns. I have seen some results, nothing too dramatic - I mean, nothing superior to other products, but I do think the cream has positive effects."
29. Set up shot of Andrea Nunez, cream user
30. SOUNDBITE: (Spanish) Andrea Nunez, Cream User:
"I have been using the cream for more than a year. I started using it because I am very freckly, but the freckles had grown into stains, big stains on my cheeks, and I felt very uncomfortable because the skin got darker. That''s why I started using the cream. There were no immediate effects but after six months, I have started seeing results. Today I still have freckles, but they are freckles - not stains."
31. Zoom into Nunez'' face and skin
32. Various of Nunez putting cream on her face
SUGGESTED LEAD IN
Snails - by some regarded as edible delicacies - by most, however, as garden pests.
Except in Chile, where it was discovered that snails - or their secretions - have special qualities that can heal and rejuvenate skin.
SUGGESTED VOICE OVER:
Some of Chile''s world famous wines are produced here in the fertile Maipo Valley near Santiago.
But it''s also got some more intriguing raw materials on the market.
This is a snail farm and behind this black netting, thousands of snails are being bred for their healing properties.
It may not be the prettiest picture, but the secret is in their slime.
Elizabeth Simon''s product works on a simple logic - if snails can regenerate their own shells then why shouldn''t they do the same to our skin?
SOUNDBITE: (Spanish)
"The snails came to us, not us to them. There is a plague of snails, especially in this region of Chile which is an agricultural area, and so many snails end up being killed. That''s why I became interested in farming snails."
SUPERCAPTION: Elizabeth Simon, Snail Farmer and Soap Maker
Elizabeth extracts and collects the mucus every day in order to make increasingly popular skin products.
What makes the regeneration of skin possible, is an organic hydrogel which can absorb a great quantity of water.
Slime helps preventing the loss of water - in other words, it can rehydrate skin.
The soap making process is simple but time-consuming.
Here she mixes the snail mucus with coconut oil and bee''s wax.
The liquid is left to solidify.
Fifteen days later, the result is a block which is cut up and sold to a growing number of customers.
This isn''t the only snail farm in Chile which is used for skin products.
The snail trail began in 1980 when the Chilean Bascunan family began breeding snails for exports to the French food market.
The business venture didn''t work out - but during this time, the snail traders noticed that minor cuts from snail cages healed quickly without leaving infections or scars.
They also noticed unusual softness of their hands.
SOUNDBITE: (Spanish)
"The discovery of the cream emerged due to a reaction our skin showed after getting in contact with snails on a snails farm we had at the beginning of the 1980''s."
SUPERCAPTION: Fernando Bascunan Dockendorff, Elicina General Manager
Bascunan''s son, Dr. Fernando Bascunan, who was studying medicine at that time, conducted a scientific study of the Chilean snail and came up with a homemade cream.
Fifteen years later in the Chilean market, the cream - called Elicina - was launched.
Around 9,000 snails are kept at the snails farm in the centre of Santiago.
They''re kept under the conditions of humidity, temperature, hygiene, and nutrition, similar to their natural environment.
No chemicals are used in their diet and they are not killed in the process.
After extracting the snail serum, it''s sent to the Cosmetic Pharmaceutical Laboratory which conducts microbiological and bacteriological tests required by the Chilean Health Authorities.
The laboratory mixes the extract and the final product passes through quality control tests, it is bottled, packed and distributed - not only for cosmetic purposes - burn victims have also been using the cream.
SOUNDBITE: (English)
"Elicina is a natural cream. It''s made by 80 per cent of the extract of the snail and 20 per cent excipients (an inert substance used as a diluent or vehicle for a drug). Elicina is a cream that is useful in cases of burns, minor cuts, stretch marks, acne, keloids (a red, raised formation of fibrous scar tissue caused by excessive tissue repair in response to trauma or surgical incision), etc. - actually what it does is regenerate skin."
SUPERCAPTION: Paula Bascunan, Elicina Marketing Director
Some experts say there appear to be positive effects.
SOUNDBITE: (Spanish)
"Fundamentally, it seems that the snail''s cream works most effectively on scars, light inflammations or light acne and for stains and for the scars left after burns. I have seen some results, nothing too dramatic - I mean, nothing superior to other products, but I do think the cream has positive effects."
SUPERCAPTION: Doctor Isabel Benavides Yanulaque, Dermatologist
Andrea Nunez has been using the cream for more than a year and swears by it.
SOUNDBITE: (Spanish)
"I''ve been using the cream for more than a year. I started using it because I am very freckly, but the freckles had grown into stains, big stains on my cheeks, and I feel uncomfortable because the skin gets darker. So I started using the cream. The effects weren''t immediate but after six months I started seeing the results. Today I clearly have freckles, but they are freckles - not stains."
SUPERPCATION: Andrea Nunez, cream user
Its seems snail cream is set to leave a trail of loyal customers.
Keyword- wacky
