2. SOUNDBITE (English) Francesco Ragazzi, Designer:
Reporter: "You're a luxury brand. You sell expensive clothes."
Francesco Ragazzi: "Thank you. Yeah. Yeah. I don't consider myself luxury but thank you."
Reporter: "You don't consider yourself luxury? At $490?"
Francesco Ragazzi: "True. But I think I am creating like a desire. That's what interests me the most, you know? And I am trying to make my product look expensive, yeah. But I don't consider myself luxury."
3. Wide of 'Exclusively made by Palm Angels Est. 2015' logo on the back of a jacket
4. Strobe lights on runway
5. Various of fashion show
6. SOUNDBITE (English) Francesco Ragazzi, Designer:
"So this season is a mix of sartoria with hunting and fishing like outerwear, hunting and fishing. So I tried to mix these two worlds and give a contrast that gives energy.