LEAD IN:

Japanese auto brand Toyota has showcased the second generation of its hydrogen fuel cell saloon car in the Netherlands.

The all-new Mirai claims a range of 650 kilometres without refuelling and is set for launch this year in Japan, North America and Europe. But lack of infrastructure persists.

STORY-LINE:

While most of the auto industry hurtles toward battery-electric vehicles, Japan's top car maker is also banking on hydrogen.

At an event in Amsterdam, Toyota is showing off its second generation Mirai fuel cell saloon, due for launch later this year in Japan, North America and Europe.

This version claims up to 30 percent more range thanks to a redesigned fuel cell system and new three-tank layout.

According to communications executive Vincent Dewaersegger, that means a range of 650 kilometres without refuelling.

"It's a small revolution, it can do 650 kilometres in one tank," he says.

"And you should remember, it's five minutes to refuel for a hundred percent refuel-refill, which is very good."

Toyota first introduced its hydrogen-powered Mirai sedan back in 2014 and has since sold 10,000 models.

A fuel cell mixes hydrogen with the oxygen in the air to generate electricity that can power a motor.

The main challenge is a lack of infrastructure. According to the European Automobile Manufacturers' Association (ACEA), there are currently just 125 hydrogen stations in the EU.

Toyota is also showing off its new RAV4 plug-in hybrid in Amsterdam.

It's the fifth generation of the popular SUV and the first to offer a plug-in hybrid option.

Toyota luxury brand Lexus is showcasing a future vision of electric cars with this LF-30 concept car.

The LF-30 offers a vision of electric mobility in the 2030s with autonomous driving technologies and four in-wheel electric motors.

A steer-by-wire system eliminates mechanical connections, allowing more flexible control.

"It's not easy to define what type of car this is," says designer Ian Cartabiano.

"So, it's somewhere in between sedan, coupe, crossover, ultimate luxury car. I'm excited by the fact that we created a new category of luxury performance vehicle."

Lexus is also presenting the UX 300e, its first electric vehicle.

Its 54.3 kWh lithium-ion battery claims a range of 400 kilometres and a top speed of 160 kilometres per-hour.

Toyota's new GR Supra runs on traditional petrol.

With the new two-litre version, Toyota says it has lessened the weight, meaning a different driving experience.

"The biggest difference is the weight," says marketing executive Tatsuya Namura.

"There's a reduction of 100 kilograms, which really influences how the car drives and how you feel the car is driving."

Toyota also used the Amsterdam event to launch its new high-tech mobility brand, Kinto.

Under pressure from rideshare companies Uber and Lyft, Toyota is planning to offer car-sharing and ride-hailing services through Kinto.

"These customers of the future don't just want to own vehicles, they want to use them, some people want to just lease them, don't put them on their balance sheet," says Johan van Zyl, the president and CEO of Toyota Motor Europe.

"So therefore, we also need to ensure that we will be able to deliver on the new mobility services to customers and that we've launched today the Kinto brand, which is (an) umbrella brand for all the mobility services we're going to launch in Europe in future."

Amsterdam, Netherlands - 14 January 2020

1. Wide of screen, showing promo for new Toyota Mirai hydrogen fuel cell car

2. Various of new Toyota Mirai hydrogen fuel cell car

3. SOUNDBITE (English) Vincent Dewaersegger, Communications Executive, Toyota:

"The platform has been designed from the beginning for hydrogen component, so we could really have much more freedom in terms of styling, and we could have this kind of a coupe-like styling. Also, it's a new technology, more efficient and also, we have more tank capacity, more tanks. So that means the two together, we can really increase the range by 30 percent. So, it's quite, for me, it's a small revolution, it can do 650 kilometres in one tank. And you should remember, it's five minutes to refuel for a hundred percent refuel-refill, which is very good."

4. Mid of new Toyota Mirai hydrogen fuel cell car

5. Mid of screen, showing new Toyota Mirai's hydrogen tanks

6. Mid of screen, showing new Toyota Mirai's range and refuelling time

7. Wide of new Toyota Mirai

8. Various of new Toyota RAV4 plug-in hybrid SUV

9. Various of new Lexus LF-30 electric concept car

10. Setup shot of Ian Cartabiano, LF-30 Chief Designer, opening LF-30 door

11. Close of Lexus LF-30 interior

12. SOUNDBITE (English) Ian Cartabiano, LF-30 Chief Designer:

"It's not easy to define what type of car this is. So, it's somewhere in between sedan, coupe, crossover, ultimate luxury car. I'm excited by the fact that we created a new category of luxury performance vehicle. And personally, I really love the profile and I love the shape language of this car. I love how it moves from fluid to extremely sharp at the rear and to me as the artist, that gets me excited."

13. Wide of Lexus LF-30 electric concept car

14. Various of Lexus UX300e electric car

15. Various of new Toyota GR Supra

16. SOUNDBITE (English) Tatsuya Namura, Marketing Executive, Toyota:

"The biggest difference is the weight. There's a reduction of 100 kilograms, which really influences how the car drives and how you feel the car is driving."

17. Close of new Toyota GR Supra interior

18. Mid of new Toyota GR Supra

19. Wide of Toyota presentation, announcement of Kinto brand

20. Close of Kinto logo onscreen

21. Setup shot of Johan van Zyl, President and CEO of Toyota Motor Europe, speaking during presentation

22. Wide of screen, reading (English): "Mobility for All"

23. SOUNDBITE (English) Johan van Zyl, President and CEO of Toyota Motor Europe:

"These customers of the future don't just want to own vehicles, they want to use them, some people want to just lease them, don't put them on their balance sheet. So therefore, we also need to ensure that we will be able to deliver on the new mobility services to customers and that we've launched today the Kinto brand, which is (an) umbrella brand for all the mobility services we're going to launch in Europe in future."

24. Various of Toyota LQ concept car

25. Various of Toyota personal mobility technology

LEAD IN:

Japanese auto brand Toyota has showcased the second generation of its hydrogen fuel cell saloon car in the Netherlands.

The all-new Mirai claims a range of 650 kilometres without refuelling and is set for launch this year in Japan, North America and Europe. But lack of infrastructure persists.

STORY-LINE:

While most of the auto industry hurtles toward battery-electric vehicles, Japan's top car maker is also banking on hydrogen.

At an event in Amsterdam, Toyota is showing off its second generation Mirai fuel cell saloon, due for launch later this year in Japan, North America and Europe.

This version claims up to 30 percent more range thanks to a redesigned fuel cell system and new three-tank layout.

According to communications executive Vincent Dewaersegger, that means a range of 650 kilometres without refuelling.

"It's a small revolution, it can do 650 kilometres in one tank," he says.

"And you should remember, it's five minutes to refuel for a hundred percent refuel-refill, which is very good."

Toyota first introduced its hydrogen-powered Mirai sedan back in 2014 and has since sold 10,000 models.

A fuel cell mixes hydrogen with the oxygen in the air to generate electricity that can power a motor.

The main challenge is a lack of infrastructure. According to the European Automobile Manufacturers' Association (ACEA), there are currently just 125 hydrogen stations in the EU.

Toyota is also showing off its new RAV4 plug-in hybrid in Amsterdam.

It's the fifth generation of the popular SUV and the first to offer a plug-in hybrid option.

Toyota luxury brand Lexus is showcasing a future vision of electric cars with this LF-30 concept car.

The LF-30 offers a vision of electric mobility in the 2030s with autonomous driving technologies and four in-wheel electric motors.

A steer-by-wire system eliminates mechanical connections, allowing more flexible control.

"It's not easy to define what type of car this is," says designer Ian Cartabiano.

"So, it's somewhere in between sedan, coupe, crossover, ultimate luxury car. I'm excited by the fact that we created a new category of luxury performance vehicle."

Lexus is also presenting the UX 300e, its first electric vehicle.

Its 54.3 kWh lithium-ion battery claims a range of 400 kilometres and a top speed of 160 kilometres per-hour.

Toyota's new GR Supra runs on traditional petrol.

With the new two-litre version, Toyota says it has lessened the weight, meaning a different driving experience.

"The biggest difference is the weight," says marketing executive Tatsuya Namura.

"There's a reduction of 100 kilograms, which really influences how the car drives and how you feel the car is driving."

Toyota also used the Amsterdam event to launch its new high-tech mobility brand, Kinto.

Under pressure from rideshare companies Uber and Lyft, Toyota is planning to offer car-sharing and ride-hailing services through Kinto.

"These customers of the future don't just want to own vehicles, they want to use them, some people want to just lease them, don't put them on their balance sheet," says Johan van Zyl, the president and CEO of Toyota Motor Europe.

"So therefore, we also need to ensure that we will be able to deliver on the new mobility services to customers and that we've launched today the Kinto brand, which is (an) umbrella brand for all the mobility services we're going to launch in Europe in future."

Amsterdam, Netherlands - 14 January 2020

1. Wide of screen, showing promo for new Toyota Mirai hydrogen fuel cell car

2. Various of new Toyota Mirai hydrogen fuel cell car

3. SOUNDBITE (English) Vincent Dewaersegger, Communications Executive, Toyota:

"The platform has been designed from the beginning for hydrogen component, so we could really have much more freedom in terms of styling, and we could have this kind of a coupe-like styling. Also, it's a new technology, more efficient and also, we have more tank capacity, more tanks. So that means the two together, we can really increase the range by 30 percent. So, it's quite, for me, it's a small revolution, it can do 650 kilometres in one tank. And you should remember, it's five minutes to refuel for a hundred percent refuel-refill, which is very good."

4. Mid of new Toyota Mirai hydrogen fuel cell car

5. Mid of screen, showing new Toyota Mirai's hydrogen tanks

6. Mid of screen, showing new Toyota Mirai's range and refuelling time

7. Wide of new Toyota Mirai

8. Various of new Toyota RAV4 plug-in hybrid SUV

9. Various of new Lexus LF-30 electric concept car

10. Setup shot of Ian Cartabiano, LF-30 Chief Designer, opening LF-30 door

11. Close of Lexus LF-30 interior

12. SOUNDBITE (English) Ian Cartabiano, LF-30 Chief Designer:

"It's not easy to define what type of car this is. So, it's somewhere in between sedan, coupe, crossover, ultimate luxury car. I'm excited by the fact that we created a new category of luxury performance vehicle. And personally, I really love the profile and I love the shape language of this car. I love how it moves from fluid to extremely sharp at the rear and to me as the artist, that gets me excited."

13. Wide of Lexus LF-30 electric concept car

14. Various of Lexus UX300e electric car

15. Various of new Toyota GR Supra

16. SOUNDBITE (English) Tatsuya Namura, Marketing Executive, Toyota:

"The biggest difference is the weight. There's a reduction of 100 kilograms, which really influences how the car drives and how you feel the car is driving."

17. Close of new Toyota GR Supra interior

18. Mid of new Toyota GR Supra

19. Wide of Toyota presentation, announcement of Kinto brand

20. Close of Kinto logo onscreen

21. Setup shot of Johan van Zyl, President and CEO of Toyota Motor Europe, speaking during presentation

22. Wide of screen, reading (English): "Mobility for All"

23. SOUNDBITE (English) Johan van Zyl, President and CEO of Toyota Motor Europe:

"These customers of the future don't just want to own vehicles, they want to use them, some people want to just lease them, don't put them on their balance sheet. So therefore, we also need to ensure that we will be able to deliver on the new mobility services to customers and that we've launched today the Kinto brand, which is (an) umbrella brand for all the mobility services we're going to launch in Europe in future."

24. Various of Toyota LQ concept car

25. Various of Toyota personal mobility technology

LEAD IN:

Japanese auto brand Toyota has showcased the second generation of its hydrogen fuel cell saloon car in the Netherlands.

The all-new Mirai claims a range of 650 kilometres without refuelling and is set for launch this year in Japan, North America and Europe. But lack of infrastructure persists.

STORY-LINE:

While most of the auto industry hurtles toward battery-electric vehicles, Japan's top car maker is also banking on hydrogen.

At an event in Amsterdam, Toyota is showing off its second generation Mirai fuel cell saloon, due for launch later this year in Japan, North America and Europe.

This version claims up to 30 percent more range thanks to a redesigned fuel cell system and new three-tank layout.

According to communications executive Vincent Dewaersegger, that means a range of 650 kilometres without refuelling.

"It's a small revolution, it can do 650 kilometres in one tank," he says.

"And you should remember, it's five minutes to refuel for a hundred percent refuel-refill, which is very good."

Toyota first introduced its hydrogen-powered Mirai sedan back in 2014 and has since sold 10,000 models.

A fuel cell mixes hydrogen with the oxygen in the air to generate electricity that can power a motor.

The main challenge is a lack of infrastructure. According to the European Automobile Manufacturers' Association (ACEA), there are currently just 125 hydrogen stations in the EU.

Toyota is also showing off its new RAV4 plug-in hybrid in Amsterdam.

It's the fifth generation of the popular SUV and the first to offer a plug-in hybrid option.

Toyota luxury brand Lexus is showcasing a future vision of electric cars with this LF-30 concept car.

The LF-30 offers a vision of electric mobility in the 2030s with autonomous driving technologies and four in-wheel electric motors.

A steer-by-wire system eliminates mechanical connections, allowing more flexible control.

"It's not easy to define what type of car this is," says designer Ian Cartabiano.

"So, it's somewhere in between sedan, coupe, crossover, ultimate luxury car. I'm excited by the fact that we created a new category of luxury performance vehicle."

Lexus is also presenting the UX 300e, its first electric vehicle.

Its 54.3 kWh lithium-ion battery claims a range of 400 kilometres and a top speed of 160 kilometres per-hour.

Toyota's new GR Supra runs on traditional petrol.

With the new two-litre version, Toyota says it has lessened the weight, meaning a different driving experience.

"The biggest difference is the weight," says marketing executive Tatsuya Namura.

"There's a reduction of 100 kilograms, which really influences how the car drives and how you feel the car is driving."

Toyota also used the Amsterdam event to launch its new high-tech mobility brand, Kinto.

Under pressure from rideshare companies Uber and Lyft, Toyota is planning to offer car-sharing and ride-hailing services through Kinto.

"These customers of the future don't just want to own vehicles, they want to use them, some people want to just lease them, don't put them on their balance sheet," says Johan van Zyl, the president and CEO of Toyota Motor Europe.

"So therefore, we also need to ensure that we will be able to deliver on the new mobility services to customers and that we've launched today the Kinto brand, which is (an) umbrella brand for all the mobility services we're going to launch in Europe in future."

Amsterdam, Netherlands - 14 January 2020

1. Wide of screen, showing promo for new Toyota Mirai hydrogen fuel cell car

2. Various of new Toyota Mirai hydrogen fuel cell car

3. SOUNDBITE (English) Vincent Dewaersegger, Communications Executive, Toyota:

"The platform has been designed from the beginning for hydrogen component, so we could really have much more freedom in terms of styling, and we could have this kind of a coupe-like styling. Also, it's a new technology, more efficient and also, we have more tank capacity, more tanks. So that means the two together, we can really increase the range by 30 percent. So, it's quite, for me, it's a small revolution, it can do 650 kilometres in one tank. And you should remember, it's five minutes to refuel for a hundred percent refuel-refill, which is very good."

4. Mid of new Toyota Mirai hydrogen fuel cell car

5. Mid of screen, showing new Toyota Mirai's hydrogen tanks

6. Mid of screen, showing new Toyota Mirai's range and refuelling time

7. Wide of new Toyota Mirai

8. Various of new Toyota RAV4 plug-in hybrid SUV

9. Various of new Lexus LF-30 electric concept car

10. Setup shot of Ian Cartabiano, LF-30 Chief Designer, opening LF-30 door

11. Close of Lexus LF-30 interior

12. SOUNDBITE (English) Ian Cartabiano, LF-30 Chief Designer:

"It's not easy to define what type of car this is. So, it's somewhere in between sedan, coupe, crossover, ultimate luxury car. I'm excited by the fact that we created a new category of luxury performance vehicle. And personally, I really love the profile and I love the shape language of this car. I love how it moves from fluid to extremely sharp at the rear and to me as the artist, that gets me excited."

13. Wide of Lexus LF-30 electric concept car

14. Various of Lexus UX300e electric car

15. Various of new Toyota GR Supra

16. SOUNDBITE (English) Tatsuya Namura, Marketing Executive, Toyota:

"The biggest difference is the weight. There's a reduction of 100 kilograms, which really influences how the car drives and how you feel the car is driving."

17. Close of new Toyota GR Supra interior

18. Mid of new Toyota GR Supra

19. Wide of Toyota presentation, announcement of Kinto brand

20. Close of Kinto logo onscreen

21. Setup shot of Johan van Zyl, President and CEO of Toyota Motor Europe, speaking during presentation

22. Wide of screen, reading (English): "Mobility for All"

23. SOUNDBITE (English) Johan van Zyl, President and CEO of Toyota Motor Europe:

"These customers of the future don't just want to own vehicles, they want to use them, some people want to just lease them, don't put them on their balance sheet. So therefore, we also need to ensure that we will be able to deliver on the new mobility services to customers and that we've launched today the Kinto brand, which is (an) umbrella brand for all the mobility services we're going to launch in Europe in future."

24. Various of Toyota LQ concept car

25. Various of Toyota personal mobility technology

LEADIN:

Toyota is banking on hydrogen fuel cells to achieve its goal of zero-emissions by 2050.

While electric vehicles that run on batteries are best suited for short urban commutes, Toyota believes hydrogen is the more practical energy choice of the future.

STORYLINE:

At the Motomachi car factory in this city named after Toyota, the usual robots with their swinging arms are missing.

Instead, workers intently fit parts into place by hand with craftsmanship-like care.

The big moment on the assembly line comes when bulbous yellow tanks of hydrogen are rolled over and delicately fitted into each car's underside.

While much of the world is going gung-ho for electric vehicles to help get rid of auto emissions and end reliance on fossil fuels, Japan's top automaker Toyota Motor Corp. is banking on hydrogen.

Toyota sells about 10 million vehicles a year around the world. It has sold only about 4,000 Mirai fuel cell vehicles since late 2014, roughly half of them outside Japan.

The Mirai, which means "future," is not cheap at 57,500 US dollars but Toyota loses money on each one. Still, the company's goal is to sell 30,000 fuel-cell vehicles a year by about 2020.

Toyota's chairman, Takeshi Uchiyamada, believes hydrogen is an ideal, stable fuel for a future low-carbon society.

"Upon thinking of what will become the energy of the future, we have been debating both within Japan and internationally about what kind of energy should be our option. There are two main points we need to consider. First, how to realize a low-carbon society to create a society with less CO2 emissions. The second point is to ensure a stable energy supply for the future. In this light, hydrogen holds tremendous potential," says Uchiyamada, known as "the father of the Prius," the world's top-selling hybrid car.

The Prius turned out to be a good bet for Toyota. The Mirai could be the same.

Hydrogen fuel cells don't suffer from limited range drawbacks of many electric vehicles. The Mirai can run for 312 miles (502 kilometers) per fuelling, under U.S. EPA conditions, and fuels as quickly as a regular car.

"It (Hydrogen FCV) certainly has more convenience for users (in comparison to electric vehicles), meaning driving range is much longer and there is not much of difference in time to fill in hydrogen with the conventional gasoline cars. I think that is one of the major features (for hydrogen fuel cell vehicles)," says Uchiyamada.

A fuel cell mixes hydrogen with the oxygen in the air to generate electricity that can power a motor.

Producing the highly flammable gas and getting it into the vehicles requires energy. Ultimately, the idea is to convert energy from renewables like wind and solar power into hydrogen, or even make hydrogen from sewage waste.

Unlike a gas-powered internal combustion engine, the only byproducts from a fuel cell are electricity, heat and water. There are no emissions of pollutants that can cause global warming. Yet the energy unleashed is powerful: Hydrogen is the fuel that sends NASA rockets into space.

So fuel cells could be used to power cars, trains, buses, trucks and forklifts, and to provide electricity and heat for homes.

Detroit-based General Motors Co., Mercedes-Benz of Germany, Japan's Honda Motor Co. and Hyundai of South Korea have also developed fuel cell vehicles that are on the roads in extremely limited numbers.

The global stock of electric vehicles will soon surpass 2 million, according to the International Energy Agency. It's projected to climb to between 9 million-20 million by 2020. Fuel cell vehicles are scarcely a presence.

The Hydrogen Council, made up of 28 companies that are promoting hydrogen fuel, said in a report this week that it expects hydrogen to power about 10 to 15 million cars and 500,000 trucks by 2030. It also forecasts it will be widely used for industries, heating and power and power storage.

The group met this week in Bonn, on the sidelines of the COP23 U.N. meeting on the environment.

Joseph Capparella, a reporter from Car and Driver magazine covered Toyota's concept fuel cell vehicle at the Tokyo Motor Show last month.

He says the concept seems "possible" if the costs are reduced and the technology can be mass produced.

"So, you know, it seems to be possible if it could be streamlined into a more affordable and mass producible technology then, it might be able to catch on but it's hard to say because our society is so deeply entrenched in, what we already know, which is gasoline and electric. So, to enact such a broad shift in the mind of consumers, I think it's a difficult obstacle," says Capparella.

Toyota and other manufacturers pursuing hydrogen fuel cells face some significant hurdles. Japan has an ample 28,000 EV (electric vehicle) charging stations but only 92 hydrogen fuelling stations, and they are costly to build.

"Hydrogen society is something all the players need to work together in order to create it. So, it will need lots of fathers and mothers," says Uchiyamada.

For many automakers, fuel cells are an area just for research, while EVs already are commercialised.

But Toyota's push towards hydrogen power could drive the technology to one day become mainstream.

Toyota city, Aichi Prefecture, Japan – 30 October 2017

1. Wide of hydrogen tank being placed into Mirai vehicle on assembly line

2. Close of workers fixing the tank

Tokyo, Japan – 18 November 2014

3. Various of the first model of Mirai on test run

4. Various of the display of how hydrogen works inside Mirai

Toyota city, Aichi Prefecture, Japan – 30 October 2017

5. Wide of Takeshi Uchiyamada looking at manufacturing process of Mirai

6. Close of the shirt of a worker, reading: (English) "Challenge Zero Emission 2050"

7. SOUNDBITE (Japanese) Takeshi Uchiyamada, Chairman, Toyota Motor Corp.:

"Upon thinking of what will become the energy of the future, we have been debating both within Japan and internationally about what kind of energy should be our option. There are two main points we need to consider. First, how to realize a low-carbon society to create a society with less CO2 emissions. The second point is to ensure a stable energy supply for the future. In this light, hydrogen holds tremendous potential."

8. Wide of hydrogen tank being towed inside the plant

9. Mid of hydrogen tank being filled

10. SOUNDBITE (Japanese) Takeshi Uchiyamada, Chairman, Toyota Motor Corp.: ++audio as incoming++

"It (Hydrogen FCV) certainly has more convenience for users (in comparison to electric vehicles), meaning driving range is much longer and there is not much of difference in time to fill in hydrogen with the conventional gasoline cars. I think that is one of the major features (for hydrogen fuel cell vehicles)."

Tokyo, Japan – 25 October 2017

11. Setup shot of Joseph Capparella, Car and Driver magazine

12. SOUNDBITE (English) Joseph Capparella, Car and Driver magazine:

"I think it will depend a lot on if automakers are able to get the cost down because right now the technology is very expensive and difficult to develop. But, I think it's in its early stages. So, you know, it seems to be possible if it could be streamlined into a more affordable and mass producible technology then, it might be able to catch on but it's hard to say because our society is so deeply entrenched in, what we already know, which is gasoline and electric. So, to enact such a broad shift in the mind of consumers, I think it's a difficult obstacle."

Toyota city, Aichi Prefecture, Japan – 30 October 2017

13. Assembly line worker

14. SOUNDBITE (Japanese) Takeshi Uchiyamada, Chairman, Toyota Motor Corp.

"Hydrogen society is something all the players need to work together in order to create it. So, it will need lots of fathers and mothers."

Tokyo, Japan – 14 November 2017

15. Various of Mirai being filled up at Hydrogen station

LEADIN:

Toyota is banking on hydrogen fuel cells to achieve its goal of zero-emissions by 2050.

While electric vehicles that run on batteries are best suited for short urban commutes, Toyota believes hydrogen is the more practical energy choice of the future.

STORYLINE:

At the Motomachi car factory in this city named after Toyota, the usual robots with their swinging arms are missing.

Instead, workers intently fit parts into place by hand with craftsmanship-like care.

The big moment on the assembly line comes when bulbous yellow tanks of hydrogen are rolled over and delicately fitted into each car's underside.

While much of the world is going gung-ho for electric vehicles to help get rid of auto emissions and end reliance on fossil fuels, Japan's top automaker Toyota Motor Corp. is banking on hydrogen.

Toyota sells about 10 million vehicles a year around the world. It has sold only about 4,000 Mirai fuel cell vehicles since late 2014, roughly half of them outside Japan.

The Mirai, which means "future," is not cheap at 57,500 US dollars but Toyota loses money on each one. Still, the company's goal is to sell 30,000 fuel-cell vehicles a year by about 2020.

Toyota's chairman, Takeshi Uchiyamada, believes hydrogen is an ideal, stable fuel for a future low-carbon society.

"Upon thinking of what will become the energy of the future, we have been debating both within Japan and internationally about what kind of energy should be our option. There are two main points we need to consider. First, how to realize a low-carbon society to create a society with less CO2 emissions. The second point is to ensure a stable energy supply for the future. In this light, hydrogen holds tremendous potential," says Uchiyamada, known as "the father of the Prius," the world's top-selling hybrid car.

The Prius turned out to be a good bet for Toyota. The Mirai could be the same.

Hydrogen fuel cells don't suffer from limited range drawbacks of many electric vehicles. The Mirai can run for 312 miles (502 kilometers) per fuelling, under U.S. EPA conditions, and fuels as quickly as a regular car.

"It (Hydrogen FCV) certainly has more convenience for users (in comparison to electric vehicles), meaning driving range is much longer and there is not much of difference in time to fill in hydrogen with the conventional gasoline cars. I think that is one of the major features (for hydrogen fuel cell vehicles)," says Uchiyamada.

A fuel cell mixes hydrogen with the oxygen in the air to generate electricity that can power a motor.

Producing the highly flammable gas and getting it into the vehicles requires energy. Ultimately, the idea is to convert energy from renewables like wind and solar power into hydrogen, or even make hydrogen from sewage waste.

Unlike a gas-powered internal combustion engine, the only byproducts from a fuel cell are electricity, heat and water. There are no emissions of pollutants that can cause global warming. Yet the energy unleashed is powerful: Hydrogen is the fuel that sends NASA rockets into space.

So fuel cells could be used to power cars, trains, buses, trucks and forklifts, and to provide electricity and heat for homes.

Detroit-based General Motors Co., Mercedes-Benz of Germany, Japan's Honda Motor Co. and Hyundai of South Korea have also developed fuel cell vehicles that are on the roads in extremely limited numbers.

The global stock of electric vehicles will soon surpass 2 million, according to the International Energy Agency. It's projected to climb to between 9 million-20 million by 2020. Fuel cell vehicles are scarcely a presence.

The Hydrogen Council, made up of 28 companies that are promoting hydrogen fuel, said in a report this week that it expects hydrogen to power about 10 to 15 million cars and 500,000 trucks by 2030. It also forecasts it will be widely used for industries, heating and power and power storage.

The group met this week in Bonn, on the sidelines of the COP23 U.N. meeting on the environment.

Joseph Capparella, a reporter from Car and Driver magazine covered Toyota's concept fuel cell vehicle at the Tokyo Motor Show last month.

He says the concept seems "possible" if the costs are reduced and the technology can be mass produced.

"So, you know, it seems to be possible if it could be streamlined into a more affordable and mass producible technology then, it might be able to catch on but it's hard to say because our society is so deeply entrenched in, what we already know, which is gasoline and electric. So, to enact such a broad shift in the mind of consumers, I think it's a difficult obstacle," says Capparella.

Toyota and other manufacturers pursuing hydrogen fuel cells face some significant hurdles. Japan has an ample 28,000 EV (electric vehicle) charging stations but only 92 hydrogen fuelling stations, and they are costly to build.

"Hydrogen society is something all the players need to work together in order to create it. So, it will need lots of fathers and mothers," says Uchiyamada.

For many automakers, fuel cells are an area just for research, while EVs already are commercialised.

But Toyota's push towards hydrogen power could drive the technology to one day become mainstream.

Toyota city, Aichi Prefecture, Japan – 30 October 2017

1. Wide of hydrogen tank being placed into Mirai vehicle on assembly line

2. Close of workers fixing the tank

Y

Tokyo, Japan – 18 November 2014

3. Various of the first model of Mirai on test run

4. Various of the display of how hydrogen works inside Mirai

Toyota city, Aichi Prefecture, Japan – 30 October 2017

5. Wide of Takeshi Uchiyamada looking at manufacturing process of Mirai

6. Close of the shirt of a worker, reading: (English) "Challenge Zero Emission 2050"

7. SOUNDBITE (Japanese) Takeshi Uchiyamada, Chairman, Toyota Motor Corp.:

"Upon thinking of what will become the energy of the future, we have been debating both within Japan and internationally about what kind of energy should be our option. There are two main points we need to consider. First, how to realize a low-carbon society to create a society with less CO2 emissions. The second point is to ensure a stable energy supply for the future. In this light, hydrogen holds tremendous potential."

8. Wide of hydrogen tank being towed inside the plant

9. Mid of hydrogen tank being filled

10. SOUNDBITE (Japanese) Takeshi Uchiyamada, Chairman, Toyota Motor Corp.: ++audio as incoming++

"It (Hydrogen FCV) certainly has more convenience for users (in comparison to electric vehicles), meaning driving range is much longer and there is not much of difference in time to fill in hydrogen with the conventional gasoline cars. I think that is one of the major features (for hydrogen fuel cell vehicles)."

Tokyo, Japan – 25 October 2017

11. Setup shot of Joseph Capparella, Car and Driver magazine

12. SOUNDBITE (English) Joseph Capparella, Car and Driver magazine:

"I think it will depend a lot on if automakers are able to get the cost down because right now the technology is very expensive and difficult to develop. But, I think it's in its early stages. So, you know, it seems to be possible if it could be streamlined into a more affordable and mass producible technology then, it might be able to catch on but it's hard to say because our society is so deeply entrenched in, what we already know, which is gasoline and electric. So, to enact such a broad shift in the mind of consumers, I think it's a difficult obstacle."

Toyota city, Aichi Prefecture, Japan – 30 October 2017

13. Assembly line worker

14. SOUNDBITE (Japanese) Takeshi Uchiyamada, Chairman, Toyota Motor Corp.

"Hydrogen society is something all the players need to work together in order to create it. So, it will need lots of fathers and mothers."

Tokyo, Japan – 14 November 2017

15. Various of Mirai being filled up at Hydrogen station

LEADIN:

Toyota is banking on hydrogen fuel cells to achieve its goal of zero-emissions by 2050.

While electric vehicles that run on batteries are best suited for short urban commutes, Toyota believes hydrogen is the more practical energy choice of the future.

STORYLINE:

At the Motomachi car factory in this city named after Toyota, the usual robots with their swinging arms are missing.

Instead, workers intently fit parts into place by hand with craftsmanship-like care.

The big moment on the assembly line comes when bulbous yellow tanks of hydrogen are rolled over and delicately fitted into each car's underside.

While much of the world is going gung-ho for electric vehicles to help get rid of auto emissions and end reliance on fossil fuels, Japan's top automaker Toyota Motor Corp. is banking on hydrogen.

Toyota sells about 10 million vehicles a year around the world. It has sold only about 4,000 Mirai fuel cell vehicles since late 2014, roughly half of them outside Japan.

The Mirai, which means "future," is not cheap at 57,500 US dollars but Toyota loses money on each one. Still, the company's goal is to sell 30,000 fuel-cell vehicles a year by about 2020.

Toyota's chairman, Takeshi Uchiyamada, believes hydrogen is an ideal, stable fuel for a future low-carbon society.

"Upon thinking of what will become the energy of the future, we have been debating both within Japan and internationally about what kind of energy should be our option. There are two main points we need to consider. First, how to realize a low-carbon society to create a society with less CO2 emissions. The second point is to ensure a stable energy supply for the future. In this light, hydrogen holds tremendous potential," says Uchiyamada, known as "the father of the Prius," the world's top-selling hybrid car.

The Prius turned out to be a good bet for Toyota. The Mirai could be the same.

Hydrogen fuel cells don't suffer from limited range drawbacks of many electric vehicles. The Mirai can run for 312 miles (502 kilometers) per fuelling, under U.S. EPA conditions, and fuels as quickly as a regular car.

"It (Hydrogen FCV) certainly has more convenience for users (in comparison to electric vehicles), meaning driving range is much longer and there is not much of difference in time to fill in hydrogen with the conventional gasoline cars. I think that is one of the major features (for hydrogen fuel cell vehicles)," says Uchiyamada.

A fuel cell mixes hydrogen with the oxygen in the air to generate electricity that can power a motor.

Producing the highly flammable gas and getting it into the vehicles requires energy. Ultimately, the idea is to convert energy from renewables like wind and solar power into hydrogen, or even make hydrogen from sewage waste.

Unlike a gas-powered internal combustion engine, the only byproducts from a fuel cell are electricity, heat and water. There are no emissions of pollutants that can cause global warming. Yet the energy unleashed is powerful: Hydrogen is the fuel that sends NASA rockets into space.

So fuel cells could be used to power cars, trains, buses, trucks and forklifts, and to provide electricity and heat for homes.

Detroit-based General Motors Co., Mercedes-Benz of Germany, Japan's Honda Motor Co. and Hyundai of South Korea have also developed fuel cell vehicles that are on the roads in extremely limited numbers.

The global stock of electric vehicles will soon surpass 2 million, according to the International Energy Agency. It's projected to climb to between 9 million-20 million by 2020. Fuel cell vehicles are scarcely a presence.

The Hydrogen Council, made up of 28 companies that are promoting hydrogen fuel, said in a report this week that it expects hydrogen to power about 10 to 15 million cars and 500,000 trucks by 2030. It also forecasts it will be widely used for industries, heating and power and power storage.

The group met this week in Bonn, on the sidelines of the COP23 U.N. meeting on the environment.

Joseph Capparella, a reporter from Car and Driver magazine covered Toyota's concept fuel cell vehicle at the Tokyo Motor Show last month.

He says the concept seems "possible" if the costs are reduced and the technology can be mass produced.

"So, you know, it seems to be possible if it could be streamlined into a more affordable and mass producible technology then, it might be able to catch on but it's hard to say because our society is so deeply entrenched in, what we already know, which is gasoline and electric. So, to enact such a broad shift in the mind of consumers, I think it's a difficult obstacle," says Capparella.

Toyota and other manufacturers pursuing hydrogen fuel cells face some significant hurdles. Japan has an ample 28,000 EV (electric vehicle) charging stations but only 92 hydrogen fuelling stations, and they are costly to build.

"Hydrogen society is something all the players need to work together in order to create it. So, it will need lots of fathers and mothers," says Uchiyamada.

For many automakers, fuel cells are an area just for research, while EVs already are commercialised.

But Toyota's push towards hydrogen power could drive the technology to one day become mainstream.

Toyota city, Aichi Prefecture, Japan – 30 October 2017

1. Wide of hydrogen tank being placed into Mirai vehicle on assembly line

2. Close of workers fixing the tank

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Tokyo, Japan – 18 November 2014

3. Various of the first model of Mirai on test run

4. Various of the display of how hydrogen works inside Mirai

Toyota city, Aichi Prefecture, Japan – 30 October 2017

5. Wide of Takeshi Uchiyamada looking at manufacturing process of Mirai

6. Close of the shirt of a worker, reading: (English) "Challenge Zero Emission 2050"

7. SOUNDBITE (Japanese) Takeshi Uchiyamada, Chairman, Toyota Motor Corp.:

"Upon thinking of what will become the energy of the future, we have been debating both within Japan and internationally about what kind of energy should be our option. There are two main points we need to consider. First, how to realize a low-carbon society to create a society with less CO2 emissions. The second point is to ensure a stable energy supply for the future. In this light, hydrogen holds tremendous potential."

8. Wide of hydrogen tank being towed inside the plant

9. Mid of hydrogen tank being filled

10. SOUNDBITE (Japanese) Takeshi Uchiyamada, Chairman, Toyota Motor Corp.: ++audio as incoming++

"It (Hydrogen FCV) certainly has more convenience for users (in comparison to electric vehicles), meaning driving range is much longer and there is not much of difference in time to fill in hydrogen with the conventional gasoline cars. I think that is one of the major features (for hydrogen fuel cell vehicles)."

Tokyo, Japan – 25 October 2017

11. Setup shot of Joseph Capparella, Car and Driver magazine

12. SOUNDBITE (English) Joseph Capparella, Car and Driver magazine:

"I think it will depend a lot on if automakers are able to get the cost down because right now the technology is very expensive and difficult to develop. But, I think it's in its early stages. So, you know, it seems to be possible if it could be streamlined into a more affordable and mass producible technology then, it might be able to catch on but it's hard to say because our society is so deeply entrenched in, what we already know, which is gasoline and electric. So, to enact such a broad shift in the mind of consumers, I think it's a difficult obstacle."

Toyota city, Aichi Prefecture, Japan – 30 October 2017

13. Assembly line worker

14. SOUNDBITE (Japanese) Takeshi Uchiyamada, Chairman, Toyota Motor Corp.

"Hydrogen society is something all the players need to work together in order to create it. So, it will need lots of fathers and mothers."

Tokyo, Japan – 14 November 2017

15. Various of Mirai being filled up at Hydrogen station

LEADIN:

Concept cars and the latest eco-friendly vehicles are being unveiled by Japanese automakers at the Tokyo Motor Show.

Analysts say Japanese car makers are now facing new challengers from outside the traditional auto market, especially from Silicon Valley and China.

STORYLINE:

Toyota Motor Corp. is debuting its Concept-i concept car in Tokyo.

The futuristic-looking vehicle is equipped with autonomous driving features and artificial intelligence technologies.

The vehicles' AI technology allows it to shift to autonomous driving by detecting the driver's mood and condition. It analyses the driver's facial expressions and behaviour.

The automaker is also introducing this Fine-Comfort Ride, a new fuel cell concept car that can run 1,000 kilometres.

That's 50 percent longer than its predecessor, the Mirai, the world's first mass-produced hydrogen fuel cell vehicle, which went on sale in 2014.

The company is also showing a hybrid sports car concept, named the GRHV Sports concept.

Toyota Motor Corp. executive vice president Didier Leroy, stressed the importance of keeping Toyota's ability to develop zero-emissions and smart models using various technologies, not just focusing on electric vehicles.

"In the world, the development of the infrastructure for the fuel cell or for the charging for the batteries will be developed at different speeds based on the countries, based on the government and strategy and so on and also based on private investment," he says.

"That means we must be ready for all the different kind of technologies. And at the same time, we know that urban mobility will go probably much faster to pure battery EV, long distance will go probably much faster to fuel cells.

"So, we must be ready for all the technologies at the same time. And we are developing all the technologies because we want to provide the right car, at the right time, at the right place, everywhere in the world."

Despite being a pioneer in hybrid technology, Toyota has been slow to embrace EVs.

But with the market rapidly expanding, the company is moving to boost its efforts in EV production through a capital tie-up with Mazda Motor Corp.

Nissan Motor Co. is showcasing its IMx zero-emission concept with automated driving technology and a range of over 600 kilometres.

The company says the design enables safer, more convenient and more enjoyable driving.

Nissan executive vice president for global marketing and sales Daniele Schillaci says the concept model isn't a far-flung idea, but something possible in the "very near future."

"This Nissan IMx zero-emission concept is not just an idea," he says.

"It's our view of future of mobility and not in a distant future, but in the very near future."

Nissan, a leading EV maker with its well-established Leaf model, is also unveiling its Leaf Nismo Concept car.

It's a sporty version of the Leaf electric vehicle developed and launched in September.

Analysts say Japanese auto makers have been leading the industry for years.

But they're now facing a new environment, competing with newcomers outside traditional auto market and outside the technology they've excelled in.

"The Japanese used to be technology leaders, but really what they're finding is that they, like all global makers, are being pressured by new comers, not only from Silicon Valley, but from China," says Hans Greimel, Asia editor of Automotive News.

"So, they really have to up their game. And, they're stepping into technology areas where they don't have a lot of expertise.

"We're talking things like robotics, software, artificial intelligence. That's the kind of technology that's gonna be driving the next generation, the future generation of cars and that's where they're really struggling to step up their game."

Mitsubishi Motor Corporation is introducing its e-EVOLUTION concept, a high performance all electric crossover SUV.

The sporty EV is equipped with AI to help with off-roading.

Honda Motor Co. is showcasing this Sports EV Concept, built upon an EV-specific platform with AI technology.

Honda hopes to present "a next-generation sports car" and "a stylish form of a compact car" with the concept model.

Japanese auto giants, such as Toyota, Nissan, Mitsubishi and Honda are among over 150 companies and organisations exhibiting at the annual Tokyo Motor Show.

The event opens to the pubic 28 October and runs till 5 November.

Tokyo, Japan - 25 October 2017

1. Various of Toyota's Concept-i being unveiled and Didier Leroy, Executive Vice President, Toyota Motor Corp., coming on the stage

2. SOUNDBITE (English) Didier Leroy, Executive Vice President, Toyota Motor Corp.:

"Akio Toyoda (Toyota President) said those who exceed others in their passion to make ever better society will be the leading player in future mobility."

3. Various of Concept-i

4. Various of GRHV Sports concept

5. Various of Fine-Comfort Ride

6. SOUNDBITE (English) Didier Leroy, Executive Vice President, Toyota Motor Corp.:

"In the world, the development of the infrastructure for the fuel cells or for the charging for the batteries will be developed at different speeds based on the countries, based on the government and strategy and so on and also based on private investment. That means we must be ready for all the different kind of technologies. And at the same time, we know that urban mobility will go probably much faster to pure battery EV, long distance will go probably much faster to fuel cells. So, we must be ready for all the technologies at the same time. And we are developing all the technologies because we want to provide the right car, at the right time, at the right place, everywhere in the world."

7. Various of Nissan unveiling IMx zero-emission concept, pan to Nissan executive vice president for global marketing and sales Daniele Schillaci

8. SOUNDBITE (English) Daniele Schillaci, Nissan executive vice president for global marketing and sales:

"This Nissan IMx zero-emission concept is not just an idea. It's our view of future of mobility and not in a distant future, but in the very near future."

9. Various of IMx zero-emission concept

10. Various of Nissan Leaf Nismo concept

Tokyo, Japan - 23 October 2017

11. Setup shot of Hans Greimel, Asia Editor, Automotive News

12. SOUNDBITE (English) Hans Greimel, Asia Editor, Automotive News

"The Japanese used to be technology leaders, but really what they're finding is that they, like all global makers, are being pressured by new comers, not only from Silicon Valley, but from China. So, they really have to up their game. And, they're stepping into technology areas where they don't have a lot of expertise. We're talking things like robotics, software, artificial intelligence. That's the kind of technology that's gonna be driving the next generation, the future generation of cars and that's where they're really struggling to step up their game."

Tokyo, Japan - 25 October 2017

13. Various of Mitsubishi e-EVOLUTION concept

14. Various of Honda Sports EV concept

LEADIN:

Concept cars and the latest eco-friendly vehicles are being unveiled by Japanese automakers at the Tokyo Motor Show.

Analysts say Japanese car makers are now facing new challengers from outside the traditional auto market, especially from Silicon Valley and China.

STORYLINE:

Toyota Motor Corp. is debuting its Concept-i concept car in Tokyo.

The futuristic-looking vehicle is equipped with autonomous driving features and artificial intelligence technologies.

The vehicles' AI technology allows it to shift to autonomous driving by detecting the driver's mood and condition. It analyses the driver's facial expressions and behaviour.

The automaker is also introducing this Fine-Comfort Ride, a new fuel cell concept car that can run 1,000 kilometres.

That's 50 percent longer than its predecessor, the Mirai, the world's first mass-produced hydrogen fuel cell vehicle, which went on sale in 2014.

The company is also showing a hybrid sports car concept, named the GRHV Sports concept.

Toyota Motor Corp. executive vice president Didier Leroy, stressed the importance of keeping Toyota's ability to develop zero-emissions and smart models using various technologies, not just focusing on electric vehicles.

"In the world, the development of the infrastructure for the fuel cell or for the charging for the batteries will be developed at different speeds based on the countries, based on the government and strategy and so on and also based on private investment," he says.

"That means we must be ready for all the different kind of technologies. And at the same time, we know that urban mobility will go probably much faster to pure battery EV, long distance will go probably much faster to fuel cells.

"So, we must be ready for all the technologies at the same time. And we are developing all the technologies because we want to provide the right car, at the right time, at the right place, everywhere in the world."

Despite being a pioneer in hybrid technology, Toyota has been slow to embrace EVs.

But with the market rapidly expanding, the company is moving to boost its efforts in EV production through a capital tie-up with Mazda Motor Corp.

Nissan Motor Co. is showcasing its IMx zero-emission concept with automated driving technology and a range of over 600 kilometres.

The company says the design enables safer, more convenient and more enjoyable driving.

Nissan executive vice president for global marketing and sales Daniele Schillaci says the concept model isn't a far-flung idea, but something possible in the "very near future."

"This Nissan IMx zero-emission concept is not just an idea," he says.

"It's our view of future of mobility and not in a distant future, but in the very near future."

Nissan, a leading EV maker with its well-established Leaf model, is also unveiling its Leaf Nismo Concept car.

It's a sporty version of the Leaf electric vehicle developed and launched in September.

Analysts say Japanese auto makers have been leading the industry for years.

But they're now facing a new environment, competing with newcomers outside traditional auto market and outside the technology they've excelled in.

"The Japanese used to be technology leaders, but really what they're finding is that they, like all global makers, are being pressured by new comers, not only from Silicon Valley, but from China," says Hans Greimel, Asia editor of Automotive News.

"So, they really have to up their game. And, they're stepping into technology areas where they don't have a lot of expertise.

"We're talking things like robotics, software, artificial intelligence. That's the kind of technology that's gonna be driving the next generation, the future generation of cars and that's where they're really struggling to step up their game."

Mitsubishi Motor Corporation is introducing its e-EVOLUTION concept, a high performance all electric crossover SUV.

The sporty EV is equipped with AI to help with off-roading.

Honda Motor Co. is showcasing this Sports EV Concept, built upon an EV-specific platform with AI technology.

Honda hopes to present "a next-generation sports car" and "a stylish form of a compact car" with the concept model.

Japanese auto giants, such as Toyota, Nissan, Mitsubishi and Honda are among over 150 companies and organisations exhibiting at the annual Tokyo Motor Show.

The event opens to the pubic 28 October and runs till 5 November.

Tokyo, Japan - 25 October 2017

1. Various of Toyota's Concept-i being unveiled and Didier Leroy, Executive Vice President, Toyota Motor Corp., coming on the stage

2. SOUNDBITE (English) Didier Leroy, Executive Vice President, Toyota Motor Corp.:

"Akio Toyoda (Toyota President) said those who exceed others in their passion to make ever better society will be the leading player in future mobility."

3. Various of Concept-i

4. Various of GRHV Sports concept

5. Various of Fine-Comfort Ride

6. SOUNDBITE (English) Didier Leroy, Executive Vice President, Toyota Motor Corp.:

"In the world, the development of the infrastructure for the fuel cells or for the charging for the batteries will be developed at different speeds based on the countries, based on the government and strategy and so on and also based on private investment. That means we must be ready for all the different kind of technologies. And at the same time, we know that urban mobility will go probably much faster to pure battery EV, long distance will go probably much faster to fuel cells. So, we must be ready for all the technologies at the same time. And we are developing all the technologies because we want to provide the right car, at the right time, at the right place, everywhere in the world."

7. Various of Nissan unveiling IMx zero-emission concept, pan to Nissan executive vice president for global marketing and sales Daniele Schillaci

8. SOUNDBITE (English) Daniele Schillaci, Nissan executive vice president for global marketing and sales:

"This Nissan IMx zero-emission concept is not just an idea. It's our view of future of mobility and not in a distant future, but in the very near future."

9. Various of IMx zero-emission concept

10. Various of Nissan Leaf Nismo concept

Tokyo, Japan - 23 October 2017

11. Setup shot of Hans Greimel, Asia Editor, Automotive News

12. SOUNDBITE (English) Hans Greimel, Asia Editor, Automotive News

"The Japanese used to be technology leaders, but really what they're finding is that they, like all global makers, are being pressured by new comers, not only from Silicon Valley, but from China. So, they really have to up their game. And, they're stepping into technology areas where they don't have a lot of expertise. We're talking things like robotics, software, artificial intelligence. That's the kind of technology that's gonna be driving the next generation, the future generation of cars and that's where they're really struggling to step up their game."

Tokyo, Japan - 25 October 2017

13. Various of Mitsubishi e-EVOLUTION concept

14. Various of Honda Sports EV concept

LEADIN:

Concept cars and the latest eco-friendly vehicles are being unveiled by Japanese automakers at the Tokyo Motor Show.

Analysts say Japanese car makers are now facing new challengers from outside the traditional auto market, especially from Silicon Valley and China.

STORYLINE:

Toyota Motor Corp. is debuting its Concept-i concept car in Tokyo.

The futuristic-looking vehicle is equipped with autonomous driving features and artificial intelligence technologies.

The vehicles' AI technology allows it to shift to autonomous driving by detecting the driver's mood and condition. It analyses the driver's facial expressions and behaviour.

The automaker is also introducing this Fine-Comfort Ride, a new fuel cell concept car that can run 1,000 kilometres.

That's 50 percent longer than its predecessor, the Mirai, the world's first mass-produced hydrogen fuel cell vehicle, which went on sale in 2014.

The company is also showing a hybrid sports car concept, named the GRHV Sports concept.

Toyota Motor Corp. executive vice president Didier Leroy, stressed the importance of keeping Toyota's ability to develop zero-emissions and smart models using various technologies, not just focusing on electric vehicles.

"In the world, the development of the infrastructure for the fuel cell or for the charging for the batteries will be developed at different speeds based on the countries, based on the government and strategy and so on and also based on private investment," he says.

"That means we must be ready for all the different kind of technologies. And at the same time, we know that urban mobility will go probably much faster to pure battery EV, long distance will go probably much faster to fuel cells.

"So, we must be ready for all the technologies at the same time. And we are developing all the technologies because we want to provide the right car, at the right time, at the right place, everywhere in the world."

Despite being a pioneer in hybrid technology, Toyota has been slow to embrace EVs.

But with the market rapidly expanding, the company is moving to boost its efforts in EV production through a capital tie-up with Mazda Motor Corp.

Nissan Motor Co. is showcasing its IMx zero-emission concept with automated driving technology and a range of over 600 kilometres.

The company says the design enables safer, more convenient and more enjoyable driving.

Nissan executive vice president for global marketing and sales Daniele Schillaci says the concept model isn't a far-flung idea, but something possible in the "very near future."

"This Nissan IMx zero-emission concept is not just an idea," he says.

"It's our view of future of mobility and not in a distant future, but in the very near future."

Nissan, a leading EV maker with its well-established Leaf model, is also unveiling its Leaf Nismo Concept car.

It's a sporty version of the Leaf electric vehicle developed and launched in September.

Analysts say Japanese auto makers have been leading the industry for years.

But they're now facing a new environment, competing with newcomers outside traditional auto market and outside the technology they've excelled in.

"The Japanese used to be technology leaders, but really what they're finding is that they, like all global makers, are being pressured by new comers, not only from Silicon Valley, but from China," says Hans Greimel, Asia editor of Automotive News.

"So, they really have to up their game. And, they're stepping into technology areas where they don't have a lot of expertise.

"We're talking things like robotics, software, artificial intelligence. That's the kind of technology that's gonna be driving the next generation, the future generation of cars and that's where they're really struggling to step up their game."

Mitsubishi Motor Corporation is introducing its e-EVOLUTION concept, a high performance all electric crossover SUV.

The sporty EV is equipped with AI to help with off-roading.

Honda Motor Co. is showcasing this Sports EV Concept, built upon an EV-specific platform with AI technology.

Honda hopes to present "a next-generation sports car" and "a stylish form of a compact car" with the concept model.

Japanese auto giants, such as Toyota, Nissan, Mitsubishi and Honda are among over 150 companies and organisations exhibiting at the annual Tokyo Motor Show.

The event opens to the pubic 28 October and runs till 5 November.

Tokyo, Japan - 25 October 2017

1. Various of Toyota's Concept-i being unveiled and Didier Leroy, Executive Vice President, Toyota Motor Corp., coming on the stage

2. SOUNDBITE (English) Didier Leroy, Executive Vice President, Toyota Motor Corp.:

"Akio Toyoda (Toyota President) said those who exceed others in their passion to make ever better society will be the leading player in future mobility."

3. Various of Concept-i

4. Various of GRHV Sports concept

5. Various of Fine-Comfort Ride

6. SOUNDBITE (English) Didier Leroy, Executive Vice President, Toyota Motor Corp.:

"In the world, the development of the infrastructure for the fuel cells or for the charging for the batteries will be developed at different speeds based on the countries, based on the government and strategy and so on and also based on private investment. That means we must be ready for all the different kind of technologies. And at the same time, we know that urban mobility will go probably much faster to pure battery EV, long distance will go probably much faster to fuel cells. So, we must be ready for all the technologies at the same time. And we are developing all the technologies because we want to provide the right car, at the right time, at the right place, everywhere in the world."

7. Various of Nissan unveiling IMx zero-emission concept, pan to Nissan executive vice president for global marketing and sales Daniele Schillaci

8. SOUNDBITE (English) Daniele Schillaci, Nissan executive vice president for global marketing and sales:

"This Nissan IMx zero-emission concept is not just an idea. It's our view of future of mobility and not in a distant future, but in the very near future."

9. Various of IMx zero-emission concept

10. Various of Nissan Leaf Nismo concept

Tokyo, Japan - 23 October 2017

11. Setup shot of Hans Greimel, Asia Editor, Automotive News

12. SOUNDBITE (English) Hans Greimel, Asia Editor, Automotive News

"The Japanese used to be technology leaders, but really what they're finding is that they, like all global makers, are being pressured by new comers, not only from Silicon Valley, but from China. So, they really have to up their game. And, they're stepping into technology areas where they don't have a lot of expertise. We're talking things like robotics, software, artificial intelligence. That's the kind of technology that's gonna be driving the next generation, the future generation of cars and that's where they're really struggling to step up their game."

Tokyo, Japan - 25 October 2017

13. Various of Mitsubishi e-EVOLUTION concept

14. Various of Honda Sports EV concept

LEADIN:

Concept cars, electric vehicles and hybrids are stealing the show at India's 2018 Auto Expo.

Brands including Toyota, Honda and Renault are showcasing futuristic designs and more environmentally-friendly motors.

STORYLINE:

South Korean car brand Kia is gearing up to enter the Indian market.

It's creating a lot of buzz at the 2018 Auto Expo in Uttar Pradesh, near New Delhi.

On display is the brand's new Stinger GT and the SP SUV, a compact SUV tailored for the Indian market, which the company plans to launch in 2019.

Thousands are flocking to India's biggest auto show to check out the latest in car design and technology.

Mercedes-Benz is showing off its Concept EQ. The sporty SUV runs on a battery-electric engine and can produce up to 300 kilowatts of power.

Renault is showcasing its Trezor Concept, showing what the future of battery-powered sports cars might look like.

Last year, in an attempt to clean up the country's air pollution, India's government announced that it wanted all new cars from 2030 onwards to be electric.

But there's a long way to go for the relatively expensive electric and hybrid vehicles to penetrate the Indian market, which is currently dominated by more affordable petrol and diesel cars.

This Honda Accord Hybrid comes at a hefty price tag of $67,000 USD in India.

But car makers like Honda are hopeful Indians will buy more environmentally-friendly cars, with more incentives from the government.

"In these 12 years from now till 2030, we can save a lot of fuel by bringing in these technologies," says Rakesh Sidana, operating head at Honda Cars India.

"So, our request to the government also is that let's build up a ten years road map. How do we want to transition towards the EVs (electric vehicles)?"

Toyota is showing off its electric Prius PHV.

Renault is displaying its Zoe E-Sport Concept, a two-door version of its electric city car, which it plans to bring to India.

Car makers say they believe young Indians, with more money to spend due to rising incomes, will take to electric and hybrid vehicles.

"If we talk about our products, most of our products are selling in the top grades," says Sidana.

"Which shows that if you give value to the customer he is willing to lap it up. And India being a younger nation, so the capacity to spend more is there if you give him the right value."

India's second largest car manufacturer Hyundai is set to introduce a toned-down version of its fully-electric Ioniq sedan to Indians next year.

Puneet Anand, senior general manager at Hyundai India, believes hybrid and electric cars are the future vehicles of India.

"Fossil fuels and the import cost of all these fossil fuels will become challeng(ing) at a later stage of time," he says.

"So, we want to give very clean mobility solutions to every people. And with every manufacturer coming in with the technology, the affordability of this electric car technology will also increase. In fact, when we talk of alternative fuels there is electric car, there is a hybrid car, there is a plug-in hybrid, and we also have a technology called the fuel cell electric vehicle. So, we have everything ready for the future and we want everybody to be a partner to that."

India's Auto Expo 2018 runs till 14 February.

Greater Noida, Uttar Pradesh - 9 February 2018

1. Mid of musicians performing

2. Wide of musicians performing, models posing next to Kia Stinger GT Concept (white) and Kia SP SUV Concept as visitors watch

3. Visitors taking pictures

4. Wide of models posing with Kia Stinger GT Concept (white) and Kia SP SUV Concept as visitors watch

5. Mid of a model posing next to Kia SP SUV Concept

6. Mid of Mercedes Benz emblem on Mercedes-Benz Concept EQ

7. Wide of model posing next to Mercedes Benz Concept EQ

Greater Noida, Uttar Pradesh – 12 February 2018

8. Sign on floor 'Renault Trezor', tilt up to model posing next to concept car

9. Close of steering wheel of Renault Trezor concept car

10. Various of Toyota FCV Plus concept car

11. Close of front of Honda Sports EV concept car

12. Wide of Honda Sports EV concept car (right) and NeuV concept car (left)

13. Pan right from Honda Sports EV to NeuV concept car

14. Visitor taking photos on his phone

15. Door of NeuV concept car opening

16. Mid of NeuV concept car interior

17. Wide of visitors at Honda pavilion

18. Wide of model posing next to Honda Accord Hybrid car, priced at approx. $67,000 USD in India

19. SOUNDBITE (English) Rakesh Sidana, Operating Head, Marketing and Strategy, Honda Cars India Limited:

"Accord (Hybrid) that we are showcasing here, it's 55 percent more efficient than a normal petrol Accord. So, in these 12 years from now till 2030, we can save a lot of fuel by bringing in these technologies. So, our request to the government also is that let's build up a ten years road map. How do we want to transition towards the EVs (electric vehicles)? So, hybrid is a one good stepping stone, plug in hybrids is another one. So, internationally also if you look at, all countries are talking about 15 percent, 20 percent penetration to 2030 of pure battery electric vehicles because of the inherent battery constraints in terms of technology. But even our own global policy is that by 2030, two third of our cars will be electric vehicles."

20. Wide of Toyota pavilion

21. Various of Toyota's Prius PHV plug-in hybrid

22. Various of Renault Zoe E- Sports concept car

23. Close of visitor taking pictures on phone

24. Pan left from visitors to electric motor of Renault Zoe

25. Mid of electric motor

26. Close of charging point

27. Various of Honda Clarity Fuel Cell vehicle

28. SOUNDBITE (English) Rakesh Sidana, Operating Head, Marketing and Strategy, Honda Cars India Limited:

"There is a very high price sensitivity in this market, but there is also a very high value consciousness. So, if we talk about our products, most of our products are selling in the top grades, which shows that if you give value to the customer he is willing to lap it up. And India being a younger nation, so the capacity to spend more is there if you give him the right value. So, we don't see a challenge in terms of pricing, we see a challenge of very high value of equation to be given to the customer and that's what our endeavour has been."

29. Pan left of visitors looking at cars at Hyundai pavilion

30. Close of Hyundai's electric car, Ioniq, being charged

31. Various of visitors looking at car

32. Tracking shot of Hyundai Ioniq

33. Various of Ioniq interior

34. SOUNDBITE (English) Puneet Anand, Senior General Manager and Group Head, Marketing, Hyundai Motor India Limited:

"Fossil fuels and the import cost of all these fossil fuels will become challeng(ing) at a later stage of time. So, we want to give very clean mobility solutions to every people. And with every manufacturer coming in with the technology, the affordability of this electric car technology will also increase. In fact, when we talk of alternative fuels there is electric car, there is a hybrid car, there is a plug-in hybrid, and we also have a technology called the fuel cell electric vehicle. So, we have everything ready for the future and we want everybody to be a partner to that."

35. Close of dancers performing at Hyundai pavilion

36. Wide of Hyundai pavilion

LEADIN:

Concept cars, electric vehicles and hybrids are stealing the show at India's 2018 Auto Expo.

Brands including Toyota, Honda and Renault are showcasing futuristic designs and more environmentally-friendly motors.

STORYLINE:

South Korean car brand Kia is gearing up to enter the Indian market.

It's creating a lot of buzz at the 2018 Auto Expo in Uttar Pradesh, near New Delhi.

On display is the brand's new Stinger GT and the SP SUV, a compact SUV tailored for the Indian market, which the company plans to launch in 2019.

Thousands are flocking to India's biggest auto show to check out the latest in car design and technology.

Mercedes-Benz is showing off its Concept EQ. The sporty SUV runs on a battery-electric engine and can produce up to 300 kilowatts of power.

Renault is showcasing its Trezor Concept, showing what the future of battery-powered sports cars might look like.

Last year, in an attempt to clean up the country's air pollution, India's government announced that it wanted all new cars from 2030 onwards to be electric.

But there's a long way to go for the relatively expensive electric and hybrid vehicles to penetrate the Indian market, which is currently dominated by more affordable petrol and diesel cars.

This Honda Accord Hybrid comes at a hefty price tag of $67,000 USD in India.

But car makers like Honda are hopeful Indians will buy more environmentally-friendly cars, with more incentives from the government.

"In these 12 years from now till 2030, we can save a lot of fuel by bringing in these technologies," says Rakesh Sidana, operating head at Honda Cars India.

"So, our request to the government also is that let's build up a ten years road map. How do we want to transition towards the EVs (electric vehicles)?"

Toyota is showing off its electric Prius PHV.

Renault is displaying its Zoe E-Sport Concept, a two-door version of its electric city car, which it plans to bring to India.

Car makers say they believe young Indians, with more money to spend due to rising incomes, will take to electric and hybrid vehicles.

"If we talk about our products, most of our products are selling in the top grades," says Sidana.

"Which shows that if you give value to the customer he is willing to lap it up. And India being a younger nation, so the capacity to spend more is there if you give him the right value."

India's second largest car manufacturer Hyundai is set to introduce a toned-down version of its fully-electric Ioniq sedan to Indians next year.

Puneet Anand, senior general manager at Hyundai India, believes hybrid and electric cars are the future vehicles of India.

"Fossil fuels and the import cost of all these fossil fuels will become challeng(ing) at a later stage of time," he says.

"So, we want to give very clean mobility solutions to every people. And with every manufacturer coming in with the technology, the affordability of this electric car technology will also increase. In fact, when we talk of alternative fuels there is electric car, there is a hybrid car, there is a plug-in hybrid, and we also have a technology called the fuel cell electric vehicle. So, we have everything ready for the future and we want everybody to be a partner to that."

India's Auto Expo 2018 runs till 14 February.

Greater Noida, Uttar Pradesh - 9 February 2018

1. Mid of musicians performing

2. Wide of musicians performing, models posing next to Kia Stinger GT Concept (white) and Kia SP SUV Concept as visitors watch

3. Visitors taking pictures

4. Wide of models posing with Kia Stinger GT Concept (white) and Kia SP SUV Concept as visitors watch

5. Mid of a model posing next to Kia SP SUV Concept

6. Mid of Mercedes Benz emblem on Mercedes-Benz Concept EQ

7. Wide of model posing next to Mercedes Benz Concept EQ

Greater Noida, Uttar Pradesh – 12 February 2018

8. Sign on floor 'Renault Trezor', tilt up to model posing next to concept car

9. Close of steering wheel of Renault Trezor concept car

10. Various of Toyota FCV Plus concept car

11. Close of front of Honda Sports EV concept car

12. Wide of Honda Sports EV concept car (right) and NeuV concept car (left)

13. Pan right from Honda Sports EV to NeuV concept car

14. Visitor taking photos on his phone

15. Door of NeuV concept car opening

16. Mid of NeuV concept car interior

17. Wide of visitors at Honda pavilion

18. Wide of model posing next to Honda Accord Hybrid car, priced at approx. $67,000 USD in India

19. SOUNDBITE (English) Rakesh Sidana, Operating Head, Marketing and Strategy, Honda Cars India Limited:

"Accord (Hybrid) that we are showcasing here, it's 55 percent more efficient than a normal petrol Accord. So, in these 12 years from now till 2030, we can save a lot of fuel by bringing in these technologies. So, our request to the government also is that let's build up a ten years road map. How do we want to transition towards the EVs (electric vehicles)? So, hybrid is a one good stepping stone, plug in hybrids is another one. So, internationally also if you look at, all countries are talking about 15 percent, 20 percent penetration to 2030 of pure battery electric vehicles because of the inherent battery constraints in terms of technology. But even our own global policy is that by 2030, two third of our cars will be electric vehicles."

20. Wide of Toyota pavilion

21. Various of Toyota's Prius PHV plug-in hybrid

22. Various of Renault Zoe E- Sports concept car

23. Close of visitor taking pictures on phone

24. Pan left from visitors to electric motor of Renault Zoe

25. Mid of electric motor

26. Close of charging point

27. Various of Honda Clarity Fuel Cell vehicle

28. SOUNDBITE (English) Rakesh Sidana, Operating Head, Marketing and Strategy, Honda Cars India Limited:

"There is a very high price sensitivity in this market, but there is also a very high value consciousness. So, if we talk about our products, most of our products are selling in the top grades, which shows that if you give value to the customer he is willing to lap it up. And India being a younger nation, so the capacity to spend more is there if you give him the right value. So, we don't see a challenge in terms of pricing, we see a challenge of very high value of equation to be given to the customer and that's what our endeavour has been."

29. Pan left of visitors looking at cars at Hyundai pavilion

30. Close of Hyundai's electric car, Ioniq, being charged

31. Various of visitors looking at car

32. Tracking shot of Hyundai Ioniq

33. Various of Ioniq interior

34. SOUNDBITE (English) Puneet Anand, Senior General Manager and Group Head, Marketing, Hyundai Motor India Limited:

"Fossil fuels and the import cost of all these fossil fuels will become challeng(ing) at a later stage of time. So, we want to give very clean mobility solutions to every people. And with every manufacturer coming in with the technology, the affordability of this electric car technology will also increase. In fact, when we talk of alternative fuels there is electric car, there is a hybrid car, there is a plug-in hybrid, and we also have a technology called the fuel cell electric vehicle. So, we have everything ready for the future and we want everybody to be a partner to that."

35. Close of dancers performing at Hyundai pavilion

36. Wide of Hyundai pavilion

LEADIN:

Concept cars, electric vehicles and hybrids are stealing the show at India's 2018 Auto Expo.

Brands including Toyota, Honda and Renault are showcasing futuristic designs and more environmentally-friendly motors.

STORYLINE:

South Korean car brand Kia is gearing up to enter the Indian market.

It's creating a lot of buzz at the 2018 Auto Expo in Uttar Pradesh, near New Delhi.

On display is the brand's new Stinger GT and the SP SUV, a compact SUV tailored for the Indian market, which the company plans to launch in 2019.

Thousands are flocking to India's biggest auto show to check out the latest in car design and technology.

Mercedes-Benz is showing off its Concept EQ. The sporty SUV runs on a battery-electric engine and can produce up to 300 kilowatts of power.

Renault is showcasing its Trezor Concept, showing what the future of battery-powered sports cars might look like.

Last year, in an attempt to clean up the country's air pollution, India's government announced that it wanted all new cars from 2030 onwards to be electric.

But there's a long way to go for the relatively expensive electric and hybrid vehicles to penetrate the Indian market, which is currently dominated by more affordable petrol and diesel cars.

This Honda Accord Hybrid comes at a hefty price tag of $67,000 USD in India.

But car makers like Honda are hopeful Indians will buy more environmentally-friendly cars, with more incentives from the government.

"In these 12 years from now till 2030, we can save a lot of fuel by bringing in these technologies," says Rakesh Sidana, operating head at Honda Cars India.

"So, our request to the government also is that let's build up a ten years road map. How do we want to transition towards the EVs (electric vehicles)?"

Toyota is showing off its electric Prius PHV.

Renault is displaying its Zoe E-Sport Concept, a two-door version of its electric city car, which it plans to bring to India.

Car makers say they believe young Indians, with more money to spend due to rising incomes, will take to electric and hybrid vehicles.

"If we talk about our products, most of our products are selling in the top grades," says Sidana.

"Which shows that if you give value to the customer he is willing to lap it up. And India being a younger nation, so the capacity to spend more is there if you give him the right value."

India's second largest car manufacturer Hyundai is set to introduce a toned-down version of its fully-electric Ioniq sedan to Indians next year.

Puneet Anand, senior general manager at Hyundai India, believes hybrid and electric cars are the future vehicles of India.

"Fossil fuels and the import cost of all these fossil fuels will become challeng(ing) at a later stage of time," he says.

"So, we want to give very clean mobility solutions to every people. And with every manufacturer coming in with the technology, the affordability of this electric car technology will also increase. In fact, when we talk of alternative fuels there is electric car, there is a hybrid car, there is a plug-in hybrid, and we also have a technology called the fuel cell electric vehicle. So, we have everything ready for the future and we want everybody to be a partner to that."

India's Auto Expo 2018 runs till 14 February.

Greater Noida, Uttar Pradesh - 9 February 2018

1. Mid of musicians performing

2. Wide of musicians performing, models posing next to Kia Stinger GT Concept (white) and Kia SP SUV Concept as visitors watch

3. Visitors taking pictures

4. Wide of models posing with Kia Stinger GT Concept (white) and Kia SP SUV Concept as visitors watch

5. Mid of a model posing next to Kia SP SUV Concept

6. Mid of Mercedes Benz emblem on Mercedes-Benz Concept EQ

7. Wide of model posing next to Mercedes Benz Concept EQ

Greater Noida, Uttar Pradesh – 12 February 2018

8. Sign on floor 'Renault Trezor', tilt up to model posing next to concept car

9. Close of steering wheel of Renault Trezor concept car

10. Various of Toyota FCV Plus concept car

11. Close of front of Honda Sports EV concept car

12. Wide of Honda Sports EV concept car (right) and NeuV concept car (left)

13. Pan right from Honda Sports EV to NeuV concept car

14. Visitor taking photos on his phone

15. Door of NeuV concept car opening

16. Mid of NeuV concept car interior

17. Wide of visitors at Honda pavilion

18. Wide of model posing next to Honda Accord Hybrid car, priced at approx. $67,000 USD in India

19. SOUNDBITE (English) Rakesh Sidana, Operating Head, Marketing and Strategy, Honda Cars India Limited:

"Accord (Hybrid) that we are showcasing here, it's 55 percent more efficient than a normal petrol Accord. So, in these 12 years from now till 2030, we can save a lot of fuel by bringing in these technologies. So, our request to the government also is that let's build up a ten years road map. How do we want to transition towards the EVs (electric vehicles)? So, hybrid is a one good stepping stone, plug in hybrids is another one. So, internationally also if you look at, all countries are talking about 15 percent, 20 percent penetration to 2030 of pure battery electric vehicles because of the inherent battery constraints in terms of technology. But even our own global policy is that by 2030, two third of our cars will be electric vehicles."

20. Wide of Toyota pavilion

21. Various of Toyota's Prius PHV plug-in hybrid

22. Various of Renault Zoe E- Sports concept car

23. Close of visitor taking pictures on phone

24. Pan left from visitors to electric motor of Renault Zoe

25. Mid of electric motor

26. Close of charging point

27. Various of Honda Clarity Fuel Cell vehicle

28. SOUNDBITE (English) Rakesh Sidana, Operating Head, Marketing and Strategy, Honda Cars India Limited:

"There is a very high price sensitivity in this market, but there is also a very high value consciousness. So, if we talk about our products, most of our products are selling in the top grades, which shows that if you give value to the customer he is willing to lap it up. And India being a younger nation, so the capacity to spend more is there if you give him the right value. So, we don't see a challenge in terms of pricing, we see a challenge of very high value of equation to be given to the customer and that's what our endeavour has been."

29. Pan left of visitors looking at cars at Hyundai pavilion

30. Close of Hyundai's electric car, Ioniq, being charged

31. Various of visitors looking at car

32. Tracking shot of Hyundai Ioniq

33. Various of Ioniq interior

34. SOUNDBITE (English) Puneet Anand, Senior General Manager and Group Head, Marketing, Hyundai Motor India Limited:

"Fossil fuels and the import cost of all these fossil fuels will become challeng(ing) at a later stage of time. So, we want to give very clean mobility solutions to every people. And with every manufacturer coming in with the technology, the affordability of this electric car technology will also increase. In fact, when we talk of alternative fuels there is electric car, there is a hybrid car, there is a plug-in hybrid, and we also have a technology called the fuel cell electric vehicle. So, we have everything ready for the future and we want everybody to be a partner to that."

35. Close of dancers performing at Hyundai pavilion

36. Wide of Hyundai pavilion

LEADIN

Hyundai has unveiled its new hydrogen fuel cell vehicle.

It will be launched next year and will be able to drive almost 600 kilometres between pick ups.

STORYLINE

Taking centre stage... the latest hydrogen fuel cell vehicle from South Korea's largest automaker Hyundai Motor Co.

The company's second-generation fuel-cell SUV will be launched early next year. Hyundai says the upcoming vehicle will travel 40 percent further than its first generation fuel cell SUV, the Tucson ix FCEV, launched in 2013:

"The major selling point of our product, the FCEV (Fuel Cell Electric Vehicle) is its mileage on a single charge," says Director for Korea marketing, Ryu Chang Sung.

"The first generation FCEV, TUCSON FCEV could drive 415 kilometres after a single charge. Our next generation FCEV, expected to be launched soon, shows a remarkable improvement in its driving distance. It could run 580 kilometres on a single charge, and further advancement is underway for it to run more than 800 kilometres by the European standards."

Fuel cell cars are emission-free like pure electric cars. However they can be refuelled in two to three minutes unlike electric vehicles which can take several hours to fully recharge.

However a lack of hydrogen fuelling stations is seen as an obstacle for mass adoption. Toyota, Honda and General Motors are also investing heavily in fuel cell technology but fuel cell cars are gaining less traction than electric vehicles, which can find charging stations more easily.

South Korea plans to increase the number of hydrogen fuelling stations from 16 stations this year to 100 stations by 2020 to sharply raise sales of fuel cell vehicles.

The country is aiming to have 10,000 fuel cell vehicles on its roads by 2020 as part of its plans to tackle air pollution, its environmental ministry said in March. That would be a jump from just 121 fuel cell cars in 2016. Hyundai says it plans to work closely with the government.

"The government had made up a plan to supply 10,000 FCEVs by 2020, and we will closely collaborate with the government to resolve issues such as the charging infrastructure or promoting awareness of the product. We will make our best efforts to accomplish the government-private provision plan via mutual cooperation," says Sung.

Hyundai Motor Co. also plans to catch up in the eco-friendly car race with longer driving range electric vehicles.

It plans to launch an electric vehicle with a driving range of 500 kilometres after 2021. Before the summer of next year, it plans to release a small electric sports utility vehicle with a driving range of 390 kilometres per charge. In 2021, its luxury brand Genesis will unveil an electric vehicle model as well.

Seoul - 17 August 2017

1. Wide of start of launch ceremony

2. Unveiling of the Fuel Cell Electric Vehicle

3. Various of the vehicle on display

4. Various of Ryu Chang Sung, Director for Korea marketing, on stage

5. SOUNDBITE (Korean) Ryu Chang Sung, Director for Korea marketing:

"The major selling point of our product, the FCEV (Fuel Cell Electric Vehicle) is its mileage on a single charge. The first generation FCEV, TUCSON FCEV could drive 415 kilometres after a single charge. Our next generation FCEV, expected to be launched soon, shows a remarkable improvement in its driving distance. It could run 580 kilometres on a single charge, and further advancement is underway for it to run more than 800 kilometres by the European standards."

6. Men standing around a white Fuel Cell Electric Vehicle

7. Close of vehicle charging

8. Mid of inner-engine/ gears on display

9. Close of Hydrogen Tank

10. Mid tilt down of the Hydrogen Tank and the High Voltage Battery System

11. SOUNDBITE (Korean) Ryu Chang Sung, Director for Korea marketing:

"We are planning to introduce our next generation FCEV in the first and the fourth quarter next year. The government had made up a plan to supply 10,000 FCEVs by 2020, and we will closely collaborate with the government to resolve issues such as the charging infrastructure or promoting awareness of the product. We will make our best efforts to accomplish the government-private provision plan via mutual cooperation."

12. Close of miniature FCEV car model

13. An employee demonstrating how it works

14. Various of the miniature vehicle moving

15. Mid of two Fuel Cell Electric Vehicles

16. Various of vehicles charging

17. Various of vehicles parked outside Fuel Cell Electric House

LEADIN

Hyundai has unveiled its new hydrogen fuel cell vehicle.

It will be launched next year and will be able to drive almost 600 kilometres between pick ups.

STORYLINE

Taking centre stage... the latest hydrogen fuel cell vehicle from South Korea's largest automaker Hyundai Motor Co.

The company's second-generation fuel-cell SUV will be launched early next year. Hyundai says the upcoming vehicle will travel 40 percent further than its first generation fuel cell SUV, the Tucson ix FCEV, launched in 2013:

"The major selling point of our product, the FCEV (Fuel Cell Electric Vehicle) is its mileage on a single charge," says Director for Korea marketing, Ryu Chang Sung.

"The first generation FCEV, TUCSON FCEV could drive 415 kilometres after a single charge. Our next generation FCEV, expected to be launched soon, shows a remarkable improvement in its driving distance. It could run 580 kilometres on a single charge, and further advancement is underway for it to run more than 800 kilometres by the European standards."

Fuel cell cars are emission-free like pure electric cars. However they can be refuelled in two to three minutes unlike electric vehicles which can take several hours to fully recharge.

However a lack of hydrogen fuelling stations is seen as an obstacle for mass adoption. Toyota, Honda and General Motors are also investing heavily in fuel cell technology but fuel cell cars are gaining less traction than electric vehicles, which can find charging stations more easily.

South Korea plans to increase the number of hydrogen fuelling stations from 16 stations this year to 100 stations by 2020 to sharply raise sales of fuel cell vehicles.

The country is aiming to have 10,000 fuel cell vehicles on its roads by 2020 as part of its plans to tackle air pollution, its environmental ministry said in March. That would be a jump from just 121 fuel cell cars in 2016. Hyundai says it plans to work closely with the government.

"The government had made up a plan to supply 10,000 FCEVs by 2020, and we will closely collaborate with the government to resolve issues such as the charging infrastructure or promoting awareness of the product. We will make our best efforts to accomplish the government-private provision plan via mutual cooperation," says Sung.

Hyundai Motor Co. also plans to catch up in the eco-friendly car race with longer driving range electric vehicles.

It plans to launch an electric vehicle with a driving range of 500 kilometres after 2021. Before the summer of next year, it plans to release a small electric sports utility vehicle with a driving range of 390 kilometres per charge. In 2021, its luxury brand Genesis will unveil an electric vehicle model as well.

Seoul - 17 August 2017

1. Wide of start of launch ceremony

2. Unveiling of the Fuel Cell Electric Vehicle

3. Various of the vehicle on display

4. Various of Ryu Chang Sung, Director for Korea marketing, on stage

5. SOUNDBITE (Korean) Ryu Chang Sung, Director for Korea marketing:

"The major selling point of our product, the FCEV (Fuel Cell Electric Vehicle) is its mileage on a single charge. The first generation FCEV, TUCSON FCEV could drive 415 kilometres after a single charge. Our next generation FCEV, expected to be launched soon, shows a remarkable improvement in its driving distance. It could run 580 kilometres on a single charge, and further advancement is underway for it to run more than 800 kilometres by the European standards."

6. Men standing around a white Fuel Cell Electric Vehicle

7. Close of vehicle charging

8. Mid of inner-engine/ gears on display

9. Close of Hydrogen Tank

10. Mid tilt down of the Hydrogen Tank and the High Voltage Battery System

11. SOUNDBITE (Korean) Ryu Chang Sung, Director for Korea marketing:

"We are planning to introduce our next generation FCEV in the first and the fourth quarter next year. The government had made up a plan to supply 10,000 FCEVs by 2020, and we will closely collaborate with the government to resolve issues such as the charging infrastructure or promoting awareness of the product. We will make our best efforts to accomplish the government-private provision plan via mutual cooperation."

12. Close of miniature FCEV car model

13. An employee demonstrating how it works

14. Various of the miniature vehicle moving

15. Mid of two Fuel Cell Electric Vehicles

16. Various of vehicles charging

17. Various of vehicles parked outside Fuel Cell Electric House

LEADIN

Hyundai has unveiled its new hydrogen fuel cell vehicle.

It will be launched next year and will be able to drive almost 600 kilometres between pick ups.

STORYLINE

Taking centre stage... the latest hydrogen fuel cell vehicle from South Korea's largest automaker Hyundai Motor Co.

The company's second-generation fuel-cell SUV will be launched early next year. Hyundai says the upcoming vehicle will travel 40 percent further than its first generation fuel cell SUV, the Tucson ix FCEV, launched in 2013:

"The major selling point of our product, the FCEV (Fuel Cell Electric Vehicle) is its mileage on a single charge," says Director for Korea marketing, Ryu Chang Sung.

"The first generation FCEV, TUCSON FCEV could drive 415 kilometres after a single charge. Our next generation FCEV, expected to be launched soon, shows a remarkable improvement in its driving distance. It could run 580 kilometres on a single charge, and further advancement is underway for it to run more than 800 kilometres by the European standards."

Fuel cell cars are emission-free like pure electric cars. However they can be refuelled in two to three minutes unlike electric vehicles which can take several hours to fully recharge.

However a lack of hydrogen fuelling stations is seen as an obstacle for mass adoption. Toyota, Honda and General Motors are also investing heavily in fuel cell technology but fuel cell cars are gaining less traction than electric vehicles, which can find charging stations more easily.

South Korea plans to increase the number of hydrogen fuelling stations from 16 stations this year to 100 stations by 2020 to sharply raise sales of fuel cell vehicles.

The country is aiming to have 10,000 fuel cell vehicles on its roads by 2020 as part of its plans to tackle air pollution, its environmental ministry said in March. That would be a jump from just 121 fuel cell cars in 2016. Hyundai says it plans to work closely with the government.

"The government had made up a plan to supply 10,000 FCEVs by 2020, and we will closely collaborate with the government to resolve issues such as the charging infrastructure or promoting awareness of the product. We will make our best efforts to accomplish the government-private provision plan via mutual cooperation," says Sung.

Hyundai Motor Co. also plans to catch up in the eco-friendly car race with longer driving range electric vehicles.

It plans to launch an electric vehicle with a driving range of 500 kilometres after 2021. Before the summer of next year, it plans to release a small electric sports utility vehicle with a driving range of 390 kilometres per charge. In 2021, its luxury brand Genesis will unveil an electric vehicle model as well.

Seoul - 17 August 2017

1. Wide of start of launch ceremony

2. Unveiling of the Fuel Cell Electric Vehicle

3. Various of the vehicle on display

4. Various of Ryu Chang Sung, Director for Korea marketing, on stage

5. SOUNDBITE (Korean) Ryu Chang Sung, Director for Korea marketing:

"The major selling point of our product, the FCEV (Fuel Cell Electric Vehicle) is its mileage on a single charge. The first generation FCEV, TUCSON FCEV could drive 415 kilometres after a single charge. Our next generation FCEV, expected to be launched soon, shows a remarkable improvement in its driving distance. It could run 580 kilometres on a single charge, and further advancement is underway for it to run more than 800 kilometres by the European standards."

6. Men standing around a white Fuel Cell Electric Vehicle

7. Close of vehicle charging

8. Mid of inner-engine/ gears on display

9. Close of Hydrogen Tank

10. Mid tilt down of the Hydrogen Tank and the High Voltage Battery System

11. SOUNDBITE (Korean) Ryu Chang Sung, Director for Korea marketing:

"We are planning to introduce our next generation FCEV in the first and the fourth quarter next year. The government had made up a plan to supply 10,000 FCEVs by 2020, and we will closely collaborate with the government to resolve issues such as the charging infrastructure or promoting awareness of the product. We will make our best efforts to accomplish the government-private provision plan via mutual cooperation."

12. Close of miniature FCEV car model

13. An employee demonstrating how it works

14. Various of the miniature vehicle moving

15. Mid of two Fuel Cell Electric Vehicles

16. Various of vehicles charging

17. Various of vehicles parked outside Fuel Cell Electric House